126 HEREDITY. 



much by what he says, as by what he is. The law 

 of magnetic influences shows why this is so. 

 Voluntary magnetism, being but a radiation of 

 thought waves, corresponds in strength and char- 

 acter to the mentality that produces it. Cold in- 

 tellectual thinking produces an intellectual mag- 

 netism; emotionality, emotional magnetism; 

 virtuous or vicious thoughts, feelings or desires 

 produce a corresponding radiation ; hence, as one 

 thinks and feels, so will be his voluntary magnet- 

 ism. Now, since "like excites like," one's in- 

 fluence over others for good or evil necessarily 

 corresponds to his inner thoughts, feelings and 

 desires. The significance of this fact is worthy 

 of the most profound consideration. 



The sex attribute produces a magnetism pecu- 

 liar to itself that is highly potential in its influence 

 over the mentality. It supplies to the whole or- 

 S anism what the batteries supply to the telephone 

 or telegraph wire. As a charged wire is a much 

 better conductor of force or vibratory waves than 

 an uncharged, so the person whose sex nature is 

 strong and normally active is always magnetic. 

 Every feeling, emotion and sentiment has a cer- 

 tain vivacious thrill that is never found in the 

 poorly sexed or in those whose powers have been 

 weakened. 



That subtle power called "personal magnetism" 

 which enables the reader, singer, actor, or public 

 Eloquence! f speaker to captivate and hold, to sway and control 

 an audience, is largely a product of the sex ele- 

 ment. Those who are strongly endowed with this 

 attribute put an expression into their work and 

 exert an influence over an audience that those who 



