MILK 



Q/RTY. 



THIS WAS AN EDUCATIONAL PLACARD DISTRIBUTED TO 

 VISITORS AT THE PHILADELPHIA MILK SHOW HELD 

 IN 1911, AND PUBLISHED UNDER THE PATRONAGE OF 

 THE RUSSELL SAGE FOUNDATION 



The motto of the Philadelphia Milk Show was, " To EN- 

 LIGHTEN, not to FRIGHTEN." The cartoon illustrates vividly 

 the contrast between dirty, infected milk, and clean, whole- 

 some milk. Such illustrations sometimes have the unhappy 

 effect of deterring people from using milk at all. Our object 

 is to discourage the use of poor milk encourage the use of 

 good milk. 



