Why It Pays to Make Butter on the Farm 13 



methods, you would only have to let them sample it 

 to change their notions. They'd be pleasantly sur- 

 prised. 



Another thing we discovered in our investigation 

 one of the reasons why good dairy butter brings 

 higher prices : Quite a number of women have the 

 idea that "dairy" or home creamery butter lasts longer 

 goes further on the table, especially when it is put 

 up in jars. 



Big Market for Quality Butter. 



There is always good market for highest quality 

 butter, the kind made by the Minnetonna method. 

 Most of our customers soon find that they can sell 

 more than they can make in their own neighborhood 

 or at the stores in nearby towns. Besides, there are 

 markets in all good sized towns and cities, many of 

 which are easily reached from your place by parcel 

 post or express. You can get in touch with the con- 

 sumers through the post office, express companies or 

 small ads inserted in city newspapers. We will help 

 you in finding buyers for your butter so you need not 

 worry on that score. There is so little of the real Al 

 butter to be had that it quickly finds a market at the 

 highest market quotations or better. 



Why the Old Time Farm Churn Fails. 



A letter from the Potter Casey Co., of Aitkin, Minn., 

 after telling how a farmer increased his net cash in- 

 come 30% by making his cream into butter by the 

 Minnetonna method reads as follows : 



"Yes" some one says, "before the creamery came in 

 we used to make butter and it was always hard to 

 sell. The stores didn't care whether they took it or 

 not and they would never pay what it was worth/' 



