20 CONFERENCE ON MILK PROBLEMS 



the reach of these children, in order that they may grow up to be 

 strong and useful citizens. Therefore, the question of the price of 

 milk is: a question that vitally concerns the State. 



We have with us to-day a pioneer in the milk business, a colossal 

 figure among those who have worked out solutions of the question 

 of successful milk production. Mr. Stephen Francisco, ex- 

 President of the National Certified Milk Dealers' Association, is 

 President of a milk company which the New York Milk Committee 

 organized one year ago, for the purpose of ascertaining whether 

 a milk which satisfied the standards for purity that are demanded 

 by the sanitarians of the country, can be produced and sold in 

 New York City at prices which the majority of poor people can 

 pay. Mr. Francisco, as President of this philanthropic and educa- 

 tional milk company, the first of its kind to be established, as well 

 as President of the Fairfield Dairy, one of the most successful 

 dairies supplying certified milk, is very well qualified to speak on 

 the subject of "Milk Economics." 



Mr. Francisco is the Chairman of this meeting, and I take 

 pleasure in introducing the Chairman at this late moment. 



MR. FRANCISCO spoke as follows: 



THE FUTURE OF THE MILK SUPPLY FROM THE 

 PRODUCERS' STANDPOINT 



The subject that I chose when they asked me to say some- 

 thing to you about milk production, was one that was very 

 near to my heart. Making clean milk, I think, is one of the 

 greatest opportunities any man ever had ; it goes so far and 

 has so much value. "The Future of the Milk Supply from 

 the Producers' Standpoint" is the title to which I have at- 

 tached a few thoughts, or just "avenues." You can investi- 

 gate them and look into them and find where they lead. 



As long as the consumer insists upon getting something 

 cheap, he will be likely to get something inferior, if not worth- 

 less, or even injurious. As long as the dealer takes the profit, 

 the consumer as well as the producer is the loser, especially the 

 consumer. As long as the producer depreciates his respon- 

 sibility, the loss is all around. 



On the producer, then, hangs the thread of the story The 

 future of H:he milk supply of the city. Realizing the impor- 

 tance of the producers' part, our interest grows in the prob- 

 lems that confront him. 



