THE FRUIT PACKAGE 89 



IX. WRAPPING FRUITS 



California fruits, which are in many ways a model 

 to every shipper, frequentl>' come to eastern markets 

 wrapped in tissue paper. Hustling eastern shippers 

 have experimented somewhat extensively along this 

 same line, but, apparently, without having arrived at 

 any very definite conclusion. It may be safely said, 

 however, that only the fanciest grades of fruit will 

 pay for the expense of paper and wrapping. Canadian 

 fruit growers, who send a greater proportion of their 

 products to the European markets, have naturally 

 done relatively more with this matter and have had 

 more positive results. When our export fruit trade 

 reaches greater proportions we shall doubtless do more 

 wrapping in the states. There are already various 

 brands of paper on the market in cut sizes suitable for 

 fruit wrapping. Any grower who is producing a fancy 

 grade of fruit for a fancy market is advised to try 

 wrapping in an experimental way. Others had better 

 let it alone. 



X. MARKS ON PACKAGES 



Very much of the grower's success depends on 

 making a reputation for his fruit — much more than is 

 connnonly supposed. The man who ships to the city 

 market frequently imagines that his identity is lost 

 sight of and his responsibility swallowed up in the 

 mixture of all men's products in the commmission 

 house. This ma>' be the case to some extent, but it 

 need not be so at all. If a grower has any expectation 

 of staying in the business and any ambition to make 

 what money he can out of it, it will be much better for 



