CHAPTER II 

 SELECTION OF LOCATION 



ii. Markets. The most important factor to consider 

 in the selection of a location for a general line of truck- 

 ing or market gardening is the opportunity to dispose of 

 the produce in a satisfactory manner. The large cities, 

 as New York, Philadelphia, Boston and Chicago, con- 

 sume enormous quantities of vegetables. It is a satisfac- 

 tion to operate near such large centers of population, 

 knowing that sale may be found for an almost unlimited sup- 

 ply of produce. The prospective gardener should realize, 

 however, that competition is the keenest in these cities 

 and that prices are often very low. It is also true that 

 such markets offer special inducements for the growing 

 of strictly high-grade vegetables. Prices are the most 

 uniform and demands are the most constant in cities 

 ranging in population from 25,000 to 300,000. The smaller 

 cities are not so subject to the ruinous market gluts that 

 occur in the large cities. 



It is highly desirable to be near a good market. The 

 grower is thus enabled to keep in close touch with the 

 market and his patrons, and to deliver several loads in a 

 day, at minimum expense and with the -least effort. More- 

 over, the vegetables are perfectly fresh when they arrive, 

 thus increasing the possibility of getting the best prices. 

 When products from different sources are offered at the 

 same time, local growers always have the advantage over 

 shippers. 



Many towns and small cities in all parts of the coun- 

 try furnish important outlets for vegetables. The smaller 

 markets are not so discriminating and yet high quality is 

 appreciated and helps to secure remunerative prices. 



11 



