44 VEGETABLE GROWING. 



MARKETING. 



It is not difficult to find persons who have labored 

 diligently to produce a good crop, and then put it on 

 the market in a slovenly manner. Fancy prices are 

 paid for fancy fruits and vegetables, but it is necessary 

 to have the package fancy from the beginning to end ; 

 any one point in the whole series will work a decided 

 damage to it all. It requires more brains to produce 

 a fine article, hence the supply is limited. It is more 

 profitable to produce the best of everything, so the 

 mere statement at this place is sufficient. If we wish 

 to succeed in any line of business, we must offer for 

 sale the article that is wanted, and as long as there is 

 monopoly of that article, the price is considerably 

 above the cost of production. Often, the mere style 

 of label on a package makes a difference of 10 per cent, 

 in the selling price. The street venders in our large 

 cities learn to know human nature well ; they will buy 

 good vegetables and fruits that have been shipped in 

 poor packages, and take the time and trouble to repack 

 them, and find it a profitable employment. Florida 

 Lecoute pears shipped in old barrels, are packed and 

 wrapped to make California Bartletts. We must em- 

 phasize the matter of doing the very best with the best 

 material at hand. If a crop is all culls, nine times 

 out of ten it will not pay to market it at all. 



THE PACKING- HOUSE. 



To put vegetables on the market in first class style 

 requires certain equipments. One of the indispensa- 

 bles is a good packing-house. When vegetables and 

 fruit are ready for the market, they must be sent out ; 

 they cannot wait. One cannot stop to plan a packing 



