Snf'ENTEEXTH ANNUAL MEETING. I2I 



The hired man remarked to the pair, 



"Von get all that's coming to you. 

 The poodle docs tricks and the parrot 

 kin swear. 



Which is better th'n you kin do. 

 You're necessary, but what's the use 



O' bewailin* your daily part? 

 You're bourgeois — workin's your 

 only excuse ; 



You can't do nothin' but just produce — 

 What tliem fellers does is art." 



We have got to do something- more than merely prockTce 

 our goods ; we have got to learn the art of placing these goods 

 on the market right and in the hands of the consumer. Some 

 of us are fitted by nature for doing these things right and 

 some are not. Every time a man puts his goods on the mar- 

 ket he makes a confidential connection between the producer 

 and the consumer. It is necessary that we advertise judi- 

 ciously in order to get our goods before the public at the 

 right time and in the proper manner. If you fail in this, 

 your money and time are thrown away. We have little cir- 

 culars printed describing our work and soliciting patronage 

 and we hand these out to people. I see no reason why a man 

 should not carry in his pocket a little card with a picture of 

 an apple on it or something that will advertise his business, 

 and of course his name and address. This method of adver- 

 tising don't take anything away from his reputation or char- 

 acter and he can distribute them wherever he goes. Let your 

 wants be known. If you want to fill this hall next year, }ou 

 officers of this Association, hire a space in the Hartford papers 

 and advertise that every man, woman or child that comes 

 here will get a big apple pie. Yoti will need half a dozen 

 policemen to clear the street, and if the pies are made as they 

 ought to be, everybody that had a piece of that pie would be 

 a better person and there would be more apple pie eaten in the 

 city of Hartford than ever before. Try some novel advertising 

 like this and vou will be amazed at the result. 



