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for all of the people. ^Yhile the agricultural fair is basically 

 organized for improved agricultural production, it should give 

 consideration also to people of towns and cities. If your fair 

 is given State aid, people of the towns and cities pay about 60 

 per cent of this State aid, because they pay about 60 per cent 

 of the cost of the State government. They also do not win 

 many, if any, of the premiums. 



The slogan of every fair should be to educate, inspire and 

 entertain. There should be some relief from the serious meth- 

 ods of educating patrons, and this relief is furnished best 

 through high-class, clean entertainment. Rural people will ap- 

 preciate entertainment more than the town and city people, 

 because they see less of it. Harness racing helps to entertain, 

 and at the same time encourages breeding of the light harness 

 horse. Harness racing, also, is not an expensive form of enter- 

 tainment. The big fairs find that they cannot buy for what 

 harness racing costs other features that will take the place of 

 harness racing and hold the crowds. Vaudeville acts, circus 

 acts, aviators, balloonists, merry-go-rounds and other riding 

 devices and instructive shows, such as model cities and clean 

 pay-shows that do not offend, should be provided, for your 

 patrons want them. Plenty of good, lively music is essential. 

 You will hear some protests against entertainment at fairs, 

 saying that* it detracts from the educational features. Do not 

 take these protests seriously. Without entertainment your at- 

 tendance will be seriously cut down. Be careful, however, in 

 providing entertainment features not to forget the basic de- 

 partments or the real missions of your fair. 



Fair responsible for Moral Tone. 



No fair in America presents a better array of high-class en- 

 tertainment than the Wisconsin State Fair, running the scale 

 from pay-shows through automobile, motorcycle, harness racing, 

 vaudeville and circus acts, aviation and fireworks. The services 

 of a first-class stage director and twenty-two stage hands are 

 required to put on these acts, staged as they are staged in any 

 first-class theater. But all the time efforts of officials are 

 centered chiefly on the fair itself, so we have a first-class fair 

 ior those who do not care for entertainment, and a first-class 



