PART FOUR 



THE MARKETING OF DAIRY PRODUCTS 



The marketing of the finished product and the profitable 

 utilization of the by-products is one of the important branches 

 of any industry. In the past, the dairy instruction, for the 

 most part, has been applied to the production, care, and man- 

 ufacture of a variety of products, with very little attention 

 given to the marketing end of the business. 



There are a great many marketable forms of dairy prod- 

 ucts and each one is sold on a different basis. This condition 

 requires a knowledge of how to standardize, classify, and 

 grade; how to judge, compare values, and market the prod- 

 ucts; and how to compute the returns. 



