MARKETING OPERATIONS 103 



although it is very plainly stated that there is 

 no philanthropic motive in the work under- 

 taken. 



A feature of the scheme is the marketing 

 operations through the depot whereby produce 

 is sold through salesmen in any part of the 

 country. Investigations as to demand are 

 made in all the principal markets, and inquiries 

 invited from salesmen. This year,"^ for example, 

 produce has been sent to Belfast, Wigan, the 

 North of England markets, as well as to 

 London. 



The farm manager superintends the carting 

 and packing of fruit, and the preparation of 

 poultry for sale. Consignments are bulked, 

 saving rail carriage, and lessening the difficulty 

 of the salesmen in dealing with small quantities, 

 it being found that salesmen deal more readily 

 with, and return better prices to, a central 

 organization which can control considerable 

 quantities of produce. 



The land and buildings are sold on a twelve 

 years' purchase system, 25 per cent, being paid 

 down on taking possession, and the balance 

 spread over twelve years in annual instalments, 



* Year 1912. 



