statesman, the greatest general, the most eminent 

 man of science or letters are as dependent for their 

 status on advertisement as are soap, pills, beer, 

 or tobacco ; and when the scale of advertisement 

 is reduced, a falling off in popular estimation takes 

 place in all cases alike, with the concomitant loss 

 of influence over the public mind and pocket, 

 an influence which is as necessary to successful 

 statesmanship as to the prosperity of commercial 

 enterprise. There seems to be less and less pri- 

 vate life, no repose, no " recueillement." Society 

 papers invade the sacred seclusion of the home 

 and lay bare to the public gaze every confidential 

 and personal detail of the life, actions, and occu- 

 pations of their all too willing victims, who are 

 portrayed in every conceivable garb. They may 

 be seen in the public prints in their houses, in their 

 gardens, and in their private studies and boudoirs ; 

 they may be seen engaged in the serious avoca- 

 tions of life; on their way to church, performing 

 acts of charity, or at play. They may be seen 

 reading, writing, shooting, bicycling, motoring, 

 riding, or driving; toying with their dogs and 

 horses, posed in graceful attitudes with their 

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