October 1, 191$. 



REVIEW OF REVIEWS. 



SUCCESSFUL 

 Salesmanship. 



Do you want to get ahead — to earn more — to get a more congenial position 

 — to lead or follow? 



You can accomplish all these things by having Sherwin Cody instruct you in 

 Scientific Letter Writing, Result Producing Advertising, and Scientific Personal 

 Salesmanship. He will help you on — 'his teaching is an inspiration to greater 

 efforts — and a spur to more successful work— a bigger salary, better opportunities, 

 and an assured future. 



Spare time will do it — you study at home, and apply what you have learned 

 the very next day. Send for the free booklet at once. 



Sherwin Cody will teach you how to write better 

 business letters, how to prepare sales - securing 

 advertising, and instruct you in scientific personal 



salesmanship. 



He will teach you business science in its 

 latest, its biggest, its most universal form. 



His new International Course on " How to 

 Do Business by Letter, Advertising, and Per- 

 sonal Salesmanship " is twenty half-hours of 

 straight talk into your mind and heart on 

 How to Use Words so as to Make People Do 

 Things, How to Deal with Human Nature so 

 as to Get Results, how to plan and carry out 

 a big successful campaign, how to turn namby- 

 pamby, hasty daily letters into masterly busi- 

 ness bringers, how to manage an office on a 

 scientific plan, how to make an office assistant 

 worth ten times as much to himself and his 

 employer, and any man or woman, girl or 

 boy, in any business, a greater force for sales 

 and progress. 



Sherwin Cody's new Internationa! Course, 

 greatly enlarged and perfected, goes right 

 to the heart of the subject of getting business 

 by sales, letters, and advertising, without a 

 moment wasted, showing you at a glance, in 

 a most intensely practical way, just what you 

 need to know. A cartload of instruction is not 

 sent to you at one time for you to absorb as 

 by magic, but you are supplied with easy les- 

 sons for study in a sane way half an hour a 



week. You'll digest every particle of the in- 

 formation, learn it in the best way, and use it 

 next day. 



Here at last is a clear, complete Course of 

 Instruction in Modern Selling Methods, by 

 which the business manager can make his 

 firm's letter ring with trade-getting strength 

 and conviction; the salesman make his selling 

 efforts keen, terse, and doubly successful ; the 

 young man develop himself into a power with 

 his employers; the young woman anxious to 

 succeed, make herseli of greater value in her 

 work, and enable everybody undertaking the 

 C mrse to write letters, prepare advertising, 

 and sell goods with scientific certainty in the 

 style and character that commands. 



You should know more about this effici- 

 ent -increasing Course. Write to-day for free 

 booklet, giving full particulars and instances 

 of how others have succeeded; how a boy's 

 letters brought £80,000 worth of business in 

 one year; how one man more than doubled 

 his business without increasing his expendi- 

 ture; how young people have taken tnis 

 Course and quickly risen to high-salaried posi- 

 tions. Send at once, and see what Sherwin 

 Cody can do for you. Address your letter to 



SHERWIN CODY of CHICAGO, 73 Challis House, Sydney, N.S.W. 



Thank you for mentioning the Review of Reviews when writing to advertisers. 



