"That's the Boot for Irrigation" 



Gain From Our Sacrificejpf 

 a Million Dollars Profit 



It costs us one million dollars a year to put into "BALL-BAND" Rubber Footwear 

 the additional quality which you get in the longest wear and the utmost 



comfort and satisfaction. 



We couldwithhold thismillion dollars of value add it 

 to our profits and purchasers would not know *he 

 difference until the goods began to wear out. 



For rubber footwear in the store looks pretty much 

 alike. Only an expert can tell the real quality. 



So when you buy rubber footwear you have to take 

 it on its record of wear, and faith in the manufac- 

 turer. That is just what more than eight million 

 wearers of "BALLBAND" do. 



Many of these millions have worn "BALL-BAND" 

 for years. It is to these that we refer you. Doubtless 

 your friends and neighbors are among them. 



Let them tell you how much it pays to insist on the 

 footwear with the RED BALL trade -mark. You 

 find this trade-mark on every article of "BALLBAND" 

 footwear. Be careful to look for it. 



The business of the Mishawaka Woolen Manufacturing 

 Company originated in the manufacture of All-Knit Wool 

 Boots and Socks, which the Company continues. As the 

 business grew, the Company could neither obtain the quan- 

 tity nor the quality of rubber goods which had to be sup- 

 plied with its woolen footwear. 



The company therefore went into the manu- 

 facture of its own rubber footwear. 



There was large competition then, 

 there is now. 



We realized that to succeed 

 with rubber footwear we must 

 make our product a little bit 

 better than the best rubber 

 footwear on the market 

 and keep on 

 making it bet- 

 ter. 



TO supply the demands of more than 

 'eight million people who wear 

 "BALL-BAND" Rubber and Woolen 

 Footwear, required in 1910: 



1,252 carloads of raw material, supplies, 

 etc. This material, if put into one contin- 

 uous train, forming a hollow square, would 

 enclose more than 3,600 acres with a solid 

 wall of fully loaded freight cars. 



In 1910 we shipped to "BALL-BAND" 

 dealers 1 .030 carloads of finished footwear 

 aggregating over $10, 500, 000 in value. Tho 

 shipments would make a train similar to 

 the above, Solidly enclosing 2,500 acres. 



Placed toe to heel in a straight line, the 

 footwear would make a dry walk of over 

 3.300 miles, or from New York to San Fran- 

 cisco, with a long stroll down the coast ia 

 addition. 



It required 5.000,000 square yards of 

 sheetings, cotton duck, cashmerette, wool 

 linings, etc., to make these goods enough 

 cloth to cover 1,033 acres completely. 



We spun one and a quarter billion yards 

 of yarn for knit boots, lumbermen's sox, 

 etc. almost enough to form three strands 

 from the earth to the moon. 



(Red) 



In all the 

 years this com- 

 i - i H^~ pany has not, nor 



J^&^^r^ w '" '' eveT cheapen 

 I B^^fl tne quality of its goods 



I I W^m\ to meet competition. 



This is the explanation of the wide- 

 spread confidence in "BALUBAND." 

 Thisiswhy it is worth your while to look for 

 the RED BALL sign when you go to buy rub- 

 ber footwear. 



The extra quality that our sacrifice of a million dol- 

 lars pays for has created a demand for more than ten 

 million dollars' worth of "BALL-BAND" Rubber and 

 Woolen Footwear every year. 



Fortv-five thousand dealers in all parts of the country 

 sell "BALL-BAND" goods. 



Many of these dealers display these signs in their 

 windows or store fronts for your guidance. 

 Whether you see the sign or not, you are 

 sure to find the RED BALL trade-mark 

 on all "BALLBAND" goods. 

 If your 

 dealer can- 

 not sup- 

 ply you, 

 write 

 u B, 

 men- 

 tion- 

 inghis 

 name, 

 and 



we'll see 

 that you ate 

 fitted. 



(38) 



MISHAWAKA WOOLEN MFG. CO., Mishawaka, Ind. 



"The House That Pays Millions for Quality" 





