Canadian Forestry Journal, March, ipid. 



425 



Telephone Books. 



The co-operation of the Bell Tele- 

 phone Company was also enlisted 

 in the educational campaign. It 

 was felt that many of the people 

 who have to consult a telephone di- 

 rectory at some time or other go 

 into the woods and that conspicuous 

 fire warning notice in the directories 

 of the Bell Company would help 

 impress upon them the lesson of 

 carefulness with fire. The Bell 

 Company very generously placed at 

 our disposal gratis, half a page of 

 their directories. 



The work already outlined al- 

 though started to benefit parks prim- 

 arily related to fire education in 

 general but the educational cam- 

 paign was also carried on in other 

 waA's with special reference to the 

 parks. 



The tourist and the railway are 

 the two sources of danger in the 

 parks. The machinery developed 

 by Mr. Clyde Leavitt, of the Con- 

 servation Commission for dealing 

 with railway-caused fires is so effec- 

 tive that the railway fire now is no 

 longer the thread-suspended sword 

 that it used to be. Moreover, while 

 developing our educational cam- 

 paign it occurred to us we might 

 help a little by making an appeal to 

 the railway-men who cause the 

 fires — the man on the engines — - 

 consequently we arranged with the 

 C.P.R. and the G.T.P. for the post- 

 ing of a card in the cab of every en- 

 gine operating through the parks. 



Notices to Passengers. 



To reach the tourist we naturally 

 sought the co-operation of the rail- 

 way companies. The first step 

 taken was to ask the companies to 

 post fire notices in their coaches and 

 to print notices on the time cards 

 and on their dining-car menu cards. 

 All the railways responded prompt- 

 ly. No doubt these various notices 

 are now familiar to all of you. To 

 further emphasize the warning, ar- 

 rangements were made with the 



C.P.R. hotel department that a suit- 

 able fire warning notice should be 

 printed in the menu cards of all the 

 Company's hotels in the parks. In 

 addition we printed an attractive 

 card notice and had one hung in 

 every guest room in every hotel in 

 the parks. 



Practically all visitors to the parks 

 do a good deal of driving or horse- 

 back riding. Consequently we had 

 two types of attractive metal fire 

 notices prepared; one was attached 

 to the reins of all livery saddle 

 ponies in such a position that the 

 rider could not grasp the reins with- 

 out noticing it, the other was at- 

 tached to the dashboard and the 

 backs of seats of all livery rigs in 

 order that every one driving would 

 have the notice constantly before 

 him. 



Of course in addition to these var- 

 ious schemes we also followed the 

 usual practice of having poster no- 

 tices distributed on all roads and 

 trails in the parks so that no one 

 could even walk around without 

 learning the gospel of fire protec- 

 tion. For this purpose we used a 

 special enamelled metal sheet in 

 several colors and bearing a picture 

 of a forest fire calculated to arrest 

 attention. 



Encircling the Tourist. 

 Thus you will see that with re- 

 gard to the tourist we carried out a 

 pretty complete campaign on the 

 lines of assertion and reiteration. 

 We talked fire protection to him in 

 the railway time cards, in the rail- 

 way coaches, in the dining cars; at 

 every meal at the hotel and restaur- 

 ant dining-rooms; in the moving 

 picture shows ; we kept him in mind 

 of it when he was riding and driving 

 or out walking on the trails. AVe 

 kept it before him when he was writ- 

 ing letters home and we even fol- 

 lowed him to his bed-room with an 

 appeal. 



