264 



MARKETING THE HONEY CROP 



A one-quart fruit jar of white clear glass makes a very satis- 

 factory package for retail trade. It holds about three pounds 

 net. A tin cover with oiled paper lining should be used instead 

 of the usual top and rubber used for canning fruit. 



Controlling Prices.— One of the most satisfactory kinds of 

 trade to develop is a fancy retail trade through regular grocery 

 stores. If the bee-keeper will guarantee to make good any 

 losses from any cause and to take back goods that are unsatis- 



FiG. 121. — Packages for retailing extracted honey. 



factory for any reason without quibbling, he can frequently 

 put in his line in the best groceries and set the retail prices, 

 allowing the grocer about twenty per cent of the selling price. 

 If care is used to offer only a high grade and uniform product 

 a select trade can be established which will demand a certain 

 brand and which in a few years' time will be a good asset to 

 the bee-keeper's business. 



There are so many different grades of honey from different 

 sources that the average consumer becomes confused when differ- 

 ent purchases are of such decidedly different quality and comes 

 to fear adulteration. It is very important that a certain trade 

 be supplied with a uniform quality, as this is one of the best 

 ways to hold trade. 



