VEGETABLE FORCING 53 



this, many growers at the North maintain that 

 the Southern crop is no menace to their spring 

 house grown crop. There is truth in this argu- 

 ment without doubt, because the quality of to- 

 matoes ripened off the vine, as fruits transported 

 long distances must be, is not as high as to- 

 matoes ripened normally on the vine. The ad- 

 vantage of the house grown fruit is known only 

 to the enlightened buyer. In other words, the 

 forcing house product has an advantage only 

 on a discriminating market. 



It is upon a discriminating market more than 

 any single factor that the future of the forcing 

 industry depends. Every forcing crop should 

 possess some visible distinguishing mark. The 

 forcing house tomato should be distinctive in 

 size, color, shape, and method of marketing. 

 It should not be a legitimate competitor of 

 the outdoor grown tomato. When so 

 handled it will appeal to a special trade and 

 command a higher price. People should not 

 be left to find these points of merit for them- 

 selves. The grower who is to succeed with high 

 grade specialties of this character must use the 

 same methods as others introducing or extend- 

 ing the sale of their products. Greenhouse 

 products are as legitimate subjects for adver- 

 tising as a breakfast food or a cracker. 



