THE BEEKEEPERS' REVIEW 297 



refuse all floats to the top and the strainer really has comparatively 



little to do. 



Medina, Ohio, Dec. 3, 1914. 



Marketing Honey 



Edward G. Brown, Member Western Honey Producers' Association 



Sioux City, Iowa. 



Given at the National Beekeepers' Association Convention, Denver, Colorado, 



February, 1915 



Most of the food that man consumes, the clothes he wears, and 

 the tools he works with, go through a definite channel of commerce ; 

 that is, the raw or bulk condition go to the mills or factory, where 

 they are prepared for market at the lowest, possible expense, and 

 in the best possible manner. 



From there they go to the jobber in good sized shipments, and 

 the jobber in turn sends them out in smaller shipments to the re- 

 tailer, who sells them to the ultimate consumer or user, in a single 

 article or package at a time. 



No one has yet devised another universal system that will give 

 the satisfaction or economy that this plan does ; and I do not believe 

 that any one will for some time to come. You ask, what has this 

 to do with the marketing of honey ? Just this : when you want an 

 automobile do you go to the nearest machine shop and have one 

 made which is unlike any other, and for which you will have to have 

 all repairs made especially ? Or if you want a wagon, do you have 

 the blacksmith make one to order ? Or do you go to the local re- 

 tail implement dealer and buy a good neat article, put out by some 

 large reliable factory of which you know the name and reputation. 



Cattle, hogs and produce generally pass through the large 

 stockyards and packing house for preparation ; and thence through 

 the retail channels of trade, frequently to the ones that are in the 

 business of producing them in the live form. 



Wheat passes through the elevator and mills, and back again 

 through the retail channel ; and the greater part of the butter is 

 churned at large creameries, from cream that is shipped in from the 

 surrounding territory. 



You say that all these transactions make a greater expense, 

 but there are also things about the system, that counteract this. 



Through modern methods the packer makes use of every part 

 of the animal. The large creamery gets more pounds of butter 

 from the cream, by having the temperatures and the sourness of the 



