THE BEE-KEEPERS' REVIEW 



351 





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'^y^al Offer 



When a subscriber's name and address are once set 

 up correct!}^ in the mailing list, it is an advantage to have 

 them remain there year after year. If a renewal is not 

 received promptly, the name must be removed and the 

 type thrown in; then, when it does come in, the name 

 must be again set up, with the accompanying opportunity 

 for making errors. 



Another thing: The majority of renewals come in 

 within a few weeks at the end of the year, and there are 

 t.imes when the matter of caring for them is no light task 



Here's another point: I wish everj' one of my sub- 

 scribers were also readers of the Success Magazine, a 

 70-page monthlj^ at $1.00 a year. I have read it for years, 

 and I often feel that a share of my enthusiasm, courage 

 and perseverance has been gathered from its pages. A 

 man's habitual frame of mind has much to do with his suc- 

 cess, and the reading of Success will cheer, and inspire 

 and encourage, and arouse a man to successful efforts. 



It will be seen there are two things that I desire, your 

 renewal before the end of the year, and that you become 

 a reader of Success; and to bring this about, I will renew 

 your subscription to the Review, and send you Success 

 one year for onlv $l.f)5; but your order must reach me 

 before December 10th. 



o MUTCHINSO 



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