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The Florists' Review 



ApbiL 8, 1920 



society seem to be affected and all rec- 

 ords are broken. 



The second Own Your Home exposi- 

 tion is to take place at the Grand Cen- 

 tral Palace May 1 to 8. There is to be 

 a section devoted entirely to home 

 grounds and the exhibits there will in- 

 clude model plantings and layouts. 



The next meeting of the New York 

 Florists' Club will be held Monday eve- 

 ning, April 12, at the club's quarters 

 iu the Engineering Societies' building, 

 25 West Thirty-ninth street. At this 

 meeting the flower show committee will 

 present a report covering the recent 

 flower show and F. W. Mossman, super- 

 intendent for Clement Moore, Hacken- 

 pack, N. J., will read a paper on "Rais- 

 ing Orchids from Seed." An unusually 

 large attendance of members is ex- 

 pected. It will be Orchid night and the 

 exhibition, committee is trying to se- 

 cure some good exhibits of orchids, also 

 of spring flowers. J. H. P. 



HOW'S THIS FOE HIBBING? 



Did you ever hear of Hibbing? No! 

 Well, neither had we until M. C. Wright 

 called us up. Wright, you know, is the 

 Chicago sales manager for L. & B. He 's 

 wise to a lot of things other people 

 never heard of; gets paid for it, prob- 

 ably. But that's neither here nor there. 



"You know Hibbing," said Wright's 

 voice on the wire. 



"No, we don't," said we. "Who's 

 hef" 



' ' Hibbing isn 't a ' he, ' " said Wright, 

 "it's an it; I've been there." 



"All right," said we, "tell us the 

 story. ' ' 



"Hibbing," said Wright, "is a 

 town; it's in Minnesota. Prosperous 

 place; 15,000 people; nothing too good 

 for them; they're going to sppnd $125,- 

 000 for Lord & Burnham greenhouses in 

 their city park. Now, what do you think 

 of that!" 



"Gee whizl " said we. 



"Yes, siree! Nine houses. A dome- 

 roof palm house, two curved-roof show 

 houses, a fern house, three growing 

 houses, two propagating houses, all iron- 

 frame curved eave — regular metropol- 

 itan lay-out. Beats everything for a 

 town of that size. Thought you might 

 like to know. Goodbye." Click. 



Most remarkable! 



Might be a good town for a florist. 

 Whatf 



Let's see! Oh! Yes. (Jot two al- 

 ready. Of course they take The Review. 



EASTEB IN CONNECTICUT. 



At Hartford. 



"Easter business is fully up to ex- 

 pectations," was the report from Hart- 

 ford, Conn. The trade attributes this 

 to the big display advertisements car- 

 ried in the local dailies the week pre- 

 vious and also to having stock on show 

 early, enabling patrons to avail them- 

 selves of the fine weather to make early 

 purchases. Little wrapping was needed. 

 Lilies led, as usual; roses were next, 

 with Bougainvillea Sanderiana a close 

 third. Holland bulbs made up in baskets 

 and pans sold readily. 



D. A. Spear, of the Spear & McManus 

 Co., was making up a pot of lilies to 

 order for $12 and, pointing to a trained 

 specimen of bougainvillea which was 

 sold for a similar sum, remarked that 

 they will gladly welcome the return of 



the azalea, regardless of the fact that 

 their sales on made-up baskets were 

 never so large, as bougainvilleas require 

 more material and labor. 



Both of John Coombs' stores were 

 taxed to capacity, being strong on lilies. 

 The demand for daffodils was heavy. 

 The veteran John Coombs put in a 

 strenuous time at the greenhouse end, 

 although just recovering from the re- 

 sult of a tumble on the ice. 



J. Albert Brodrib is making a strong 

 bid for business and says that a full 

 share is coming to him. 



Both of the Welch stores made a fine 

 display, but, here as elsewhere, the ab- 

 sence of large specimens was noted, 

 especially hydrangeas. 



The Whitney Greenhouses, at West 

 Hartford, looked as though a cyclone 

 had passed through, cleaning out com- 

 pletely the fine stock of plants and cut 



He Brought News from Hibbing. 



flowers, so clean was the sweep at. 

 Easter. 



At Wallingford. 



"Out of sight," observed William 

 Rowden, of Rowden & Mitchell, Wall- 

 ingford, Conn., referring to an aviator 

 who had just flown off after leaving an 

 order for an Easter gift, "describes our 

 business for some time past. With fu- 

 neral work and steady sales, we could 

 not desire a more satisfactory condition 

 of things." Among spring stock was 

 noted a fine lot of gerauiunis, Law- 

 rence and Doyle, two good sellers, ami 

 a batch of hydrangeas, too late for 

 Easter, which will he boosted for 

 Mothers ' day sales. 



At New Haven. 



Smith T. Bradley, New Haven, Conn., 

 describes the season 's V)usiness, with 

 Easter as the climax, as one of the most 

 puzzling, though at the same time a 

 record-breaker in volume. 



"Great business," commented John 

 Champion, of John Champion & Co., 

 New Haven, Conn. "It is difficult to 

 say which shows best profit, cut flowers 

 or plants. The call for both was large 

 and enabled us to take care of the 

 Easter rush in good shape." 



Munro's Flower Shop, New Haven, 



had the Westerly range to fall back on 

 this Easter and disposed of a big line 

 of both cut flowers and plants made up 

 in baskets, which were excellent sellers. 

 John Sokol, New Haven, has a large 

 range of glass adjoining the principal 

 cemetery of New Haven and says a 

 livelier time he has never experienced 

 than at this Easter. "Come over and 

 help us," was the invitation. Never 

 was assistance more appreciated than 

 now. W. M. 



BUSINESS EMBABBASSMENTS. 



Boston, Mass. — Horace S. Rogers, for- 

 merly in business at 78 Boylston street, 

 under the name of Hamlin the Florist, 

 has made an assignment to Maurice B. 

 TJlin, for the benefit of his creditors. 

 This step was immediately due to his 

 expulsion from the store, states the at- 

 torney for the assignee, M&rtin Witte, 

 but primarily to his inability to obtain 

 sufi&cient financial assistance to enable 

 him to establish himself. His liabilities 

 iire approximately $8,000, while his as- 

 .><ets, consisting of such incidentals as 

 are used in the business and accounts 

 receivable, are of doubtful value, but 

 may realize in the neighborhood of 

 $1,500, at the best. They have not yet 

 been fully converted into money, but 

 some of the odds and ends had to be 

 sold at once in order to save them from 

 being stored and possibly destroyed. 



PINEAPPLE SALVIA. 



I saw an inquiry in a recent issue of 

 The Review regarding a plant that 

 looked like a salvia, but was a lighter 

 green in color, with a strong odor of 

 pineapple, and had a small red salvia- 

 like bloom. I send a description of the 

 salvia referred to and its name. I came 

 n))on this lately in the Gardeners' 

 Chronicle (London): 



"The pineapple salvia that bears the 

 specific name of S. rutilans gives out 

 an agreeable perfume if lightly touched, 

 but if roughly handled the sage-like 

 smell becomes very pronounced." 



Mrs. Francis King. 



MBS. BULLOCK ILL. 



The many friends of Mrs. E. M. 

 Rullock, of Elkhart, Ind., member of the 

 Ladies' S. A. F. and a life member of 

 the S. A. F., will be sorry to learn of her 

 illness with Bright 's disease and other 

 complications since January. At pres- 

 ent she is only able to sit up for a short 

 time. Mrs. Charles H. Maynard. 



Winchester, Ky. — The office of Poole 

 & Purllant was destroyed by fire March 

 25. The greenhouses were not dam- 

 aged. 



Holland, Mich.— The Twelfth Street 

 Floral Shop had a splendid Easter busi- 

 iK's.s. This firm had an abundance of 

 tulips, hyacinths and daffodils. Satur- 

 day, April 3, all of the patients in the 

 Holland hospital were remembered with 

 an Easter plant from the store. 



Kokomo, Ind. — A serious accidep* 

 happened to W. W. Coles Easter Sunday 

 afternoon, which will place him under 

 the care of a physician for several 

 weeks. While attempting to regulate 

 the overflow from a steam pipe in his 

 home basement, he made a misstep, cans* 

 ing his leg to give way and break just 

 above the ankle. No serious develop- 

 ments are anticipated and he is doing as 

 well as could be expected. 



