I 



82 



The Florists^ Review 



March 2, 1910. 



Our factories are devoted to one thing only — making baskets and making them 

 right. All our time is taken up designing and turning out baskets that will appeal 

 to those who buy them, and our success is proved by the wonderful demand that 

 has grown for our baskets. The quality mark for baskets is the name RAEDLEIN. 



Do you purchase baskets under that name? If not, you have been overlooking an 

 important point in giving your customers satisfaction, and now is the time to correct 

 that mistake and build up a business founded on QUALITY such as we are alone 

 able to give. 



SPECIAL BASKETS FOR SPECIAL OCCASIONS 



WRITE FOR CATALOGUE 



RAEDLEIN BASKET CO. 



DESIGNERS Al 



lANUFAXTURERS 



7i» - rir — 



CM I BACO 



M I L W^U K E E 



■AVE NU E 

 I LLI NO M 



\1hiiI1i>ii I tif Kfvifw wlifii .voii writf. 



ter of T. E. Waters, of the supply de- 

 partment, was taken to St. Joseph's 

 hospital February 29 to undergo a 

 minor operation on her throat. 



What might have been an extremely 

 serious accident befell M. Weiland, the 

 veteran florist of Evanston, while pass- 

 ing the Atlas block February 28. A 

 pane of glass, no one seems to know 

 how, fell from a third floor window 

 and struck him fairly on the head. 

 Fortunately, Mr. Weiland has a thick 

 thatch of hair and wore a heavy cap. 

 Still more fortunately, the flat of the 

 glass struck him. Had it been the 

 edge, the result would undoubtedly have 

 been fatal. As it was, though consid- 

 erably cut, he was able to return to 

 his home unassisted. 



Now that the days are waxing longer, 

 William Kyle, of Kyle & Foerster, finds 

 himself strongly drawn by the call of 

 the open air and it is the diflScult prob- 

 lem of selecting a new roadster that 

 claims his hours of leisure. 



Hanging in a conspicuous J51ace on 

 the wall in the office of Joseph Ziska 

 & Sons appears the following food for 

 thought: "If you want to lose a cus- 

 tomer and a friend, sell him goods on 

 credit. Then, wait six months before 

 you ask him for the money, and see 

 him get mad. Love many, trust few 

 and paddle your own canoe." Most of 

 those who read, begin the task in a 

 jocose humor, but a thoughtful expres- 

 sion steals over the features as the 

 reader turns away. 



In reviewing the last year, M. C. 

 Gunterberg has but one regret, and 

 that is that she did not sooner move 

 to her present location at 158 North 

 Wabash avenue. The difference be- 

 tween the volume of business done in 

 the old location and that done in the 

 new is surprising. 



After undergoing an operation on his 

 left ear last week, A. L. Berry, of A. L. 

 Berry & Co., Chicago agents for 

 Carter's Tested Seeds, is able to be in 

 his office again. J. Fisher, in charge 

 of the seed department, has just re- 

 turned from a trip through the state 

 and reports good spring business in 

 flower and grass seeds. 



Funeral work has kept K. Wall, 258 

 North Kedzie avenue, quite busy for 

 the last two weeks. 



Illllllllllllllllllllllllillllllllllllllllllllllillllllllllllllllllllllllllilif 



Ask any high-class florist | 



about our line of baskets. The answer will be: = 



"It is the finest, the newest, the most E 

 original and the cheapest in the country." i 



Ask for samples on approval and judge for yourself 5 



The Basket Novelty Company | 



LBADERS m BASKETS E 



Factory: 80 West Houston Street, New York City = 

 Showroom: 1133 Broadway S 



lllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllll^ 



Mention The Review wben yoa write. 



THERE'S MONEY 

 FOR YOU 



IN GOLDFISH 



GOLDFISH 

 $3.00 per 100 



and up in assorted sizes. 

 Send for Catalogue and our 

 Special Assortments. For 

 the present, prices remain 

 the same on imported 

 stocks. Largest dealers in 

 Goldfish and Aquarium Sup- 

 plies in the United States. 



SEA MOSS AND JAPANKBS FISH 



AUBURNDALE GOLDFISH CO., 1449 W. Madison SL. CHICAGO 



Mention Th* Review wbea yon writ*. 



The Madison Basketcraft Co. 



Madison, Lake Co., Ohio 



February has set a new record for 

 the month, according to E. E. Kurow- 



ski, of the John 0. Moninger Co., who 

 adds that the demand for immediate 



