Uabch 28. 1916. 



The Florists' Review 



35 



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Beauties 



More plentiful and of better quality than they have 

 been for several weeks — splendid, well colored buds. 



Special. $60.00 per 100 Fancy, $;^.00 per 100 Extra, $25t00 per 100 

 First, $20.00 per 100 Second, $10.00 per 100 



GARDENIAS- S pecial .... $3.00 per 100 



Fancy 2.00 per 100 



Extra 1.00 per 100 



VALLKY-Special. . . .18.00 per 100 

 Extra 4.00 per 100 



S. S. PENNOCK-MEEHAN CO. I 



THX WHOLBSALB FLORISTS OF PHILADKLFHIA = 



PHILADELPHIA NEW YORK BALTIMORE WASHINQTON S 



_ 1608-1620 Ludlow St. 117 W. 28th St. Franklin and St. Paul Sts. 1216 H St., N. W. S 



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Mention The ReTlew 'when you write. ^^^_^^^^__^^^— _ 



ife 



ICHELL'S 



99 



PHILADELPHIA'S LEADING SEED HOUSE 



VVITES you to inspect their unique display at THE NATIONAL FLOWER SHOW, at Philadelphia, 

 March 26th to April 2nd, 1916, and while there allow us to acquaint you with our mammoth establish- 

 ment at 518 Market Street, Philadelphia, and our Nurseries at Andalusia, Pa.; neither will entail any 



obligation on your part, and we assure you it will be worth the time. 

 Our corps of representatives at the Flower Show will he glad to lend any assistance in the usual Michell 

 manner: Courtesy— Service— Satisfaction. 



Make our establishment your mail address while in Philadelphia. Free telephone service at our office 

 and at our exhibit. 



Send for our Wholesale Price List 



MICHELUS SEED HOUSE, 518 MARKET STREET 



Mention Th« Rertew when yon write. 



Philadelphia want to ask is: "Will it 

 be worth while for me to go to the 

 show!" I will try to answer that ques- 

 tion fairly, by giving a single illustra- 

 tion of what is being done. J. G. 

 Eisele, vice-president of Henry A. 

 Dreer, Inc., has forced 1,800 roses in 

 6-inch pots, which will be in bloom at 

 the show. These roses carry from four 

 to six flowers each, borne on strong 

 stems. They cover a wide range of 

 varieties, many of them novelties that 

 have never before been flowered in this 

 country. This exhibit alone will be of 

 a size and quality such as have never 

 been attempted at any show in this 

 country. It will give opportunity for 

 study and comparison of extraordinary 

 value. This is merely one exhibit; 

 there may, there undoubtedly will, be 

 other exhibits of the greatest value. 

 Each firm or individu^ exhibitor is 

 planning to do something a little bet- 

 ter than has ever been done before. I 

 am confident the results will justify 

 every florist in making a special effort 

 to come. The program is: General ex- 

 hibition opens March 25, at 2 p. m.; 

 cut roses staged March 27; carnations 

 staged March 28; sweet peas staged 

 March 29; banquet, retail florist's' ex- 

 hibits and general display- of roses, 

 March 30; display of carnations by 

 commercial growers and retail florists' 

 carnation exhibits, March 31. The ex- 

 hibition closes April 2. 



Greenhouse Contracts. 



William J. Muth, who represents the 



King Construction Co., of North Tona- 



wanda, N. Y., has grabbed sufficient 



time to furnish a partial list of his 



building activities. The word grabbed 



exactly covers the case, for between 



visits to his customers and to the tele- 



^aph offices, Mr. Muth has little time 



indeed to devote to the amenities of 



life. The list of contracts follows: 



Robert Scott & Son, Sharon Hill, Pa., propa- 

 gating house 16x250; C. P. Barnard, Nortbbrook, 

 Pa., one honse 42x158, pipe-frame constrnction; 

 Chalfont Cut Flower Co., Chalfont, Pa., one 

 pipe-frame bouse 35x250, one propagating house 

 12x133; Pauline Saldutti, Ayondale, Pa., one 

 house 28x100; R. Jamison & Son, Germantown, 

 Pa., one bouse 26x150; Edwards Floral Hall Co., 

 Atlantic City, N. J., three connected propagating 

 houses, each 10x50; Walter Thorns, Atlantic 

 City, N. J., one house 18x50; Lewis R. Page, 

 Villa NoTa, Pa., curved-eaye house 21x50; U. C, 

 Wanner, Sewell, N. J., curyed-eave house lSx25: 

 James Verner, Garrettford, Pa., one house 42x 

 183, pipe-frame construction; Mrs. Barger Wal- 

 lach, Jericho, N. Y.. one house 15x50. 



Various Notes. 



J. Balph Cornish accepted a position 

 with the Voltax Paint Co. March 20. 



P. M. Bead distributed funny little 

 pipes made of 1-inch pots, with stems, 

 on behalf of the Whilldin Pottery Co., 

 at the March meeting of the Florists' 

 Club. 



Peter HeQlburg has been growing 

 such splendid carnations for the Chal- 

 font Cut Flower Co. that another 250- 

 foot King house is to be built. 



The early closing of the single violet 



PAPER POTS 



Send postal for free Big Folder containing the 

 Experiences of 131 Florists and free samples. 

 Price list, testimonials, pages 8. and 10. P. W. 

 Rochelle ft Sons, Chester, N. J. 



Mention The Review when you write. 



season is such an important feature of 

 the market that it is worthy of men- 

 tion that the late August Gontram, of 

 Holmesburg, first introduced the method 

 hereabouts. It consists of giving the 

 violets in the houses a little more heat 

 through the winter, so that their flow- 

 ering season is shortened; then follow 

 them with a crop of sweet peas. Most 

 of the single violets now coming to 

 town are from frames. 



Raymond Mayhew says that Prima 

 Donna rose has sold so well that it is 

 necessary to make an extra propaga- 

 tion. The Florex Gardens will plant 

 15,000 Prima Donnas, in addition to 

 those carried over. 



Alphonse Pericat, of Collingdale, Pa., 

 suffered a severe loss by fire last week. 

 His boiler shed caught fire on the night 

 of March 16. It is believed the flames 

 were started by a defective flue. The 

 shed and the ends of four greenhouses 

 were burned. The contents of the 

 houses, consisting of valuable orchids, 

 were ruined by the smoke and cold. 

 Alfred M. Campbell sent over some men 

 to help save part of the stock. 



E. P. Nieman, well known in this 



