April 13. 1816. 



The Florists^ Review 



69 



I 



Flowers for the 

 Easter Parade 



To complete the Easter costume a corsage of flowers gives it just that 

 finish and touch that makes it complete. Any of the following in quantity: 



Beside these, a splendid lot of other flowers, particularly 



EASTER LILIES, at $10.00 and $12.50 per 100 



S. S. PENNOCK-MEEHAN CO. 



TOK WHOUESAUC FLORISTS BT PHILABKLFHIA 

 PHILADELPHIA NEW YORK BALTIMORE WASHINGTON 



1608-1620 Ludlow St. 117 W. 28th St. Franklin and St. Paul Sts. 1216 H St., N. W. 



Mention The Review when yon write. 



THE FLORISTS' SUPPLY HOUSE OF AMERICA 



SILK FIBER RIBBON 



All colors, 1-inch, 2-inch and 4-inch, put up in reels of 50 yards each; fine for tying 

 around mats, paper pot covers, cut flower boxes, baskets, etc.; it has a silk luster and shows 

 up very rich when tied into a bow. 



FRESH ARRIVAL OF PORTO RICAN MATS 



Since we introduced this splendid article to the Trade, it has become a staple, and we are 

 the largest importers of it in the world. All colors, at very reasonable prices. 



New assortment of Brazilian Willow Baskets, 



12 different desi^s, $5.00 per dozen. Try a sample shipment. 



H. BAYERSDORFER & CO."'"^"pii]ZS:i 



Send lor Our Silent Salesman's Supplement 



PHILADELPHIA, PA. 



Headquarters for Japanese Goods 



Mention The Review when yoo write. 



greenhouses of Aschmann Bros. The 

 display of Easter plants is unusually 

 fine. Their place is in excellent condi- 

 tion, both on the benches and under- 

 foiot, where cleanliness and cement 

 walks abound, if one may use that ex- 

 pression. The hydrangeas, with leaves 

 down to the pot, are well covered with 

 flowers that need no rushing to bring 

 them to perfection in time. The stock 

 is evenly divided between three of the 

 French varieties on the one hand, and 

 good old Otaksa on the other. The lilies, 

 all giganteum, are heavily flowered; 

 they range in height through three 

 sizes, each carefully graded in houses 

 by themselves. 



The carried-over azaleas are particu- 

 larly well budded; many of the plants 

 will, when they come into bloom, be a 



compact mass of flowers. While fine, 

 the importation of last fall is more ir- 

 regular in shape. This style of azalea 

 has its admirers, but is hardly as satis- 

 fying to the skillful grower. Some of 

 the spiraeas are extremely heavy, well 

 filled with large spikes that will soon be 

 in bloom; others are lighter, both in 

 foliage and in flower. There are fine 

 roses and dracsenas and ferns and quan- 

 tities of bulbs in pots, with a vast ar- 

 ray of spring plants to follow on, which 

 indicates a good harvest in May, to fol- 

 low the harvest at Easter. 



The Credit Association. 



No less than five disastrous failures 

 have brought out strongly the need 

 of a well regulated credit association. 

 That the wholesalers, who form a body 



PAPER POTS 



Square Paper Pots and S<inare Dirt Banda. Send 

 postal for free Big Folder containing the Eizperi- 

 enoes of 131 Florists and free samples. Price list. 

 testimonials, pages 34 and 35. 



F. W. Rochelle & Sons. Chester. N. J. 

 Mention The Review when yon write. 



of our most enterprising florists, should 

 suffer such serious losses through the 

 failures of their customers is a condi- 

 tion that cannot be tolerated. Every 

 conscientious retailer should do all in 

 his power to further the interest of such 

 an association, both for his own good 

 and for the general welfare — for his 

 own good because short-time credits will 

 discourage unfair competition; for the 

 general welfare because these bad fail- 

 ures cast a cloud on the good name of 

 florists in the community. 



