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MAY 4. me. The Florists^ Review li 



T 



^ Memorial Day Number 



OF 



Goes on the Press Wednesday Mornings May 17, 1916 



ADVKRTISINC FORMS CLOSE TUESDAY, MAY 16, AT 5 P. M. 



And That's Enough Said 



fl It is an issue that comes out at exactly the right moment 

 to help its readers in the purchase of stock for Memorial 

 Day and to cover shortages on stock for spring planting 



WHAT HAVE YOU TO OFFER? 



CYou receive so many compliments from advertisers in 

 The Review, about good results obtained, that we 

 are afraid you will not care very much for our mite of 

 acknowledgment. But to state facts: We owe The 

 Review the establishment of our business. The kind 

 information you have given us at times has helped us 

 along wonderfully, and last year, when the time came 



to offer our stock for the first time, we concluded to 

 advertise in The Review only. The expenses for that 

 year's ads were $8.40, and this year $7.20. As for the 

 results: Last year we sold over 6000 bulbs; this 

 year, so far, over 12,000, and the few we have left 

 will surely go with another two insertions of a Classi- 

 fied ad. (April 12. 1916) 



— Gerbinff Floral Garden Co., Fernandina, Fla. 



