8 



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The Florists' Review j«" 27. 1916. 



f/hi 



^3 V, 



It's Hard 



To Understand 



why any florist continues to miss the extra 

 profit that comes with superior-looking 

 ■'^■'•'''^ floral work. 



To set "The Best" Trade and **The Best" Priced you Bhonld use 



^^Keystone Quality'' Florists' Supplies 



in all your floral work. 



The quicker you investigate the economy they offer, the quicker you will 



profit by their superior quality. 



. RICE CO. 



FLOmSTS' SUmiKS THAT EXCEL 



1220 RACE STREET. 



LCLOSE WEEK DAYS 8 P. M. 

 SATURDAYS 1 P. M. 



PHILADELPHIA. PA. 



^J^ 





gj SEE OUR LINE in Chicajro from August 

 mU 7 to 12. Our Mr. S. B. Wertheimer will 

 be in Chicago, at the Palmer House, rooms 300 

 and 302, with a complete line of our latest creations in 

 Ribbons, Chiffons and Accessories. If you can arrange 

 to be in Chicago during that period, it will amply repay 

 you to call and inspect our line. All visitors will be welcome. 



€LWe will also be represented at the Houston convention. 



WERTBEINER BROS. 



The National floral Ribbon House 

 19, 21, 23 and 25 E. 24Ui SL, 



NEW YORK 



DESIGNS 



The 



Album 



of 



Post 

 Paid 

 75c 



The Florists' Review, 508 South Dearborn Street, Chicago, III 



