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The Florists' Review SKPXBMBKa i4. 1916. 



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Mention The Review when you write. 



PHILADELPHIA. 



The Market. 



Just when everybody expected the 

 cut flower market to be strong, it weak- 

 ened. "With an excellent August, with 

 a good first week in September, a break 

 came September 8 that upset calcula- 

 tions. There are not so many asters 

 and gladioli. Dahlias have not yet 

 come in heavily. The cause was the 

 heavy increase in the receipts of roses, 

 'more Easter lilies and no more business. 

 Flowers have ceased to sell on arrival. 

 There were accumulations in the whole- 

 sale houses, unknown for weeks past. 

 With these accumulations have come 

 sales at extremely low figures, and 

 waste. 



Many growers of roses who have not 

 been cutting during the summer have 

 commenced to cut and ship this week, 

 adding, all told, heavily to the receipts. 

 Some growers of Easter lilies have cut 

 a lot of flowers, more than they intend- 

 ed, the hot weather rushing their crops 

 into flower, while the first shipments of 

 new crop carnations have come from 

 a number of diflferent sources. These 

 carnations are, generally speaking, nice 

 flowers, with rather short stems. Prices 

 are lower and the average price is much 

 lower. These are the special features 

 of a dull market. 



Dahlias are late, owing to the lack 

 of rain. They are increasing in num- 

 ber. Given sufficient water, they will 

 jump into a leading position at any 

 moment. 



The Clul} Contests. 



The announcement that George Bur- 

 ton, who has so ably presided over the 

 Florists' Club's meetings for the last 

 two years, would not serve again, has 

 brought out two candidates for presi- 

 dent at the meeting October 3. Both 

 have rendered excellent service to the 

 club in making the National Flower 

 Show last March so pronounced a suc- 

 cess. Both are able, aggressive men of 



BERGER BROS. 



EASTER UUES 



A very large stock of fine blooms 



GLADIOLI 



America and all the leading sorts 

 GOOD ROSES - ASTERS - ASPARAGUS 



VISITORS ALWAYS WILCOMB AT 



1225 RACE ST. PHILADELPHIA 



Mention Tb« Berlew when yog write. 



broad ideas. Here are the points of 

 similarity, and there is a single point 

 of such great difference that it over- 

 shadows all others — while one candi- 

 date, Adolph Farenwald, is a-florist who 

 has been in the club's councils for 

 many years, the other, W, F, Therkild- 

 son, is the advertising chief of a great 

 seed house, whose genius filled Conven- 

 tion hall as no one ever expected it 

 could be filled by a flower show. The 

 contest, then, is between the. man who 

 brought the flower show to this city 

 and the man who brought the people 

 to the show. 



There is another contest also of great 

 interest. It is for the office of secre- 



tary. The present incumbent, David 

 Rust, has served the club long and 

 faithfully. He never misses a meeting 

 and takes a pride in his work that is 

 unmistakable. The aspirant for the 

 position, Fred Cowperthwaite, is one of 

 our rising young men. His work as 

 chairman of the bureau of information 

 at the National Flower Show brought 

 that bureau into a leading position that 

 will increase its value to all future 

 shows as a means of getting in touch 

 with all flower lovers. The issue is 

 clearly defined — does the club wish to 

 continue its present methods or does 

 it wish to change them? 



Such contests are a benefit' to the 



