•^ ..»??• 



SSPTJIHBBB 21, 1916. 



The Florists' Review 



31 





Choice Shipping Roses 



We cut our flowers tight in the bud, as the majority of our trade is shipping. Flowers that 

 are sold mostly to the city trade are allowed to open more than for the shipping trade. 



Don't Forget to Buy Direct of the Grower. 



NEW BEAUTIES— Extra choice stock— bast in this market 



Rhea Reid — the best red rose 

 Mrs. Russell — the best pink rose 



Sunburst—the best yellow rose 



Double White Killarpey— the best white rose 



Ophelia — Shawyer 



Then, in addition, we have the regular varieties of Roses in large quantities, receiving them direct 

 from the greenhouses within a few hours of being cut, which enables us to fill all orders with strictly 

 fresh stock. This is the great advantage of buying direct of the grower. 



AMERICAN BEAUTIES- 



Specials. extra long stems . . . 



Stems 30 to 36 inches 



Medium 



Shorter lengths 



No very short stem Beauties. 



WHITE Md PINK KILURNEY, BRILLIANT- 



Long 



Medliivi 



Short 



PRICE 



Per doz. 



$4.00 

 3 

 $1.00 @ 2 



.00 

 .00 

 .75 



Hooaier Beauty.... ) " 



Rhea Reid ( Extra long. . . 



Ophelia* Snnborst. I Good medium , 

 Shawyer J Short 



Per 100 



$6.00 



$4.00 @ 5.00 



3.00 



Per 100 



$8.00 



$5.00 @ 6.00 



3.00 @ 4.00 



Lll 



RUSSELL- 



Per 100 



Extra long $10.00 @ $12.00 



Medium 5.00 @ 8 00 



Short 4 . 00 



CECILE BRUNNER per bunch, 



Carnations, indoor-grown 



Lily of the VaUey 



Aspartltjt^ Sprays and Spveaseri 



Ferns, New 



In lots of 1000 or more .... per 1000, 



Adiantum 



Oalaz, bronze and green per 1000, 



ROSES, Our Selection, in lots of 300 or more at the rate of $25.00 per 1000 



We grow all the stock we sell and wish to remind all buyers of the advantages of buying direct of the grower. 



BASSETT & WASHBURN 



Office ami Store, 



178 N. Wabash Avenue 



CHICAGO, ILL. 



GREENHOUSES : HINSDALE AND GREGGS, ILL. 



Lenf Distance Phene 



Central 1487 



Minnie Lilley Copeland, of Marion, HI. 

 She is the Widow of James P. Copeland, 

 a pioneer newspaper man, who, after re- 

 tiring from that field in 1901, operated 

 the Marion Greenhouses until his death, 

 February 19, 1914. Mrs. Copeland con- 

 tinues the business. 



E. G. Kootz, formerly of this city 

 but more recently with the Hill store 

 at Cincinnati, was in town for a couple 

 of days this week. He is preparing to 

 open a store on his own account in 

 Cincinnati, at the corner of Eace street 

 and Opera place, using the name R. G. 

 Kootz Floral .Co. 



A visitor on the market this week 

 was William Hasselman, of Independ- 

 ence, Kan. 



INDIANAPOLIS. 



The Market. 



Indianapolis and vicinity had its first 

 frost September 14, which did great 

 damage to stock planted on low ground 

 but only slightly damaged that on 

 high ground. As a result of the frost, 



which was the earliest this community 

 has experienced in years, the gladioli 

 and dahlias are extremely scarce. 



The florists have enjoyed a good busi- 

 ness through the entire summer and 

 there has been a marked increase in 

 trade during the last week. As the 

 vacation season is over, people are re- 

 turning home; thus counter trade is 

 greatly benefited, plants as well as cut 

 flowers being in demand. Parties, 

 dances and weddings have accelerated 

 the sale of valley and orchids. Or- 

 chids, therefore, bring a good price and 

 valley is quoted at $6 per hundred 

 sprays. Good roses are to be had from 

 $2 to $6, with the supply cleaning up 

 daily. The call for Beauties is greater; 

 the prices range from 75 cents to $3 

 per dozen. The asters dropped in qual- 

 ity and, therefore, in price; $1.50 to $3 

 per hundred was the range. Lilies still 

 are scarce and in great demand. Carna- 

 tions remain of inferior quality, some 

 bringing only $1 per hundred. Poor 

 chrysanthemums are appearing and 

 make $1.50 to $2 per dozen. The bright, 

 warm days and cool nights are excellent 



for mums and carnations and the pros- 

 pects for good crops are bright. 



Various Notes. 



Allen Humason, of the Hilmer V. 

 Swenson Co., of Chicago, had a display 

 here September 15 to 17 of novelty ad- 

 vertisements and side lines. Indianap- 

 olis florists are planning to advertise 

 extensively, from the looks of Mr. Hu- 

 mason 's order book. 

 ■ The Bertermann Bros. Co. has remod- 

 eled its store. The side walls are of 

 white, clouded marble, with an over- 

 head of French gray. The fixtures and 

 trimmings also are in gray. 



The Retail Druggists' Association, 

 which met here last week, gave the 

 Claypool Floral Co. two large decora- 

 tions — one for a dance and reception, 

 the other for a banquet. 



The state committee on experiments — 

 A. F. J. Baur, Joseph Hill, John Hartje 

 — motored to La Fayette in Mr. Baur's 

 car to confer with the Purdue pro- 

 fessors on the new work. 



The Indianapolis Flower & Plant Co. 

 has a promising crop of roses coming 



