Febbuauy 1, 1917. 



The Florists' Review 



68 



Gloekler Refrigerators 



npHE essential feature 

 of a refrigerator for 

 cut flowers is a cold, dry 

 circulation of air. That 

 is the fundamental prin- 

 ciple of Gloekler Flower 

 Refrigerators. The stock 

 keeps to its full limit, 

 and at the same time re- 

 sults in a saving of ice. 

 It requires perfect insula- 

 tion to produce this con- 

 dition, and the Gloekler 

 method of reinforced cork 

 insulation has been 

 proven by test the only 

 practical way of produc- 

 ing such a result. 



The selling power of 

 the refrigerator— that is 

 a big point. These refrig- 

 erators display flowers so 

 attractively that the flow- 

 ers almost sell them- 

 selves. They present an 

 insistent appeal to the 

 customer to buy, but in an 

 unobjectionable way. 



Gloekler Flower Store 

 Refrigerators are made of 

 selected materials, fin- 

 ished to exactly harmon- 

 ize with your store inter- 

 ior, and completed with 

 our own heavy, attractive 

 hardware. 



aioekler Fixtures in Store of A. W. Smith Co., Pittsburgh. 



Many splendid styles and sizes in stock for quicic ship- 

 ment. We build any size op style to order. Any finish. 



A NEW CATALOGUE of FLORISTS' REFRIGERATORS .how. flower .tore interior, in luU color. Send for your copy. 



It', free and it', worth wliUe. Write TODAY. 



BERNARD GLOEKLER CO. 



Builders of Refrisrerators 

 Exclusively 



PinSBURGH, PA. 



Mention The Reylew when yon write. 



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PRINT-AD-STRING I 



FOR FLOWER BOXES | 



PRINT-AD-STRING is manufactured in all color designs S 



(to match your boxes) and in any width up to X-inch. S 



It is made of the same materials as twine, consequently E 



not more expensive. 5 



PRINT-AD*STRING makes your packages look neat and = 

 attractive, and gives you miles of advertising at i 

 almost no expense. E 



Write for FREE COLOR CARD, SAMPLES and PRICES I 



CHICAGO PRINTED STRING CO. 



I 307 SOUTH LA SALLE STREET. CHICAGO. ILLINOIS I 



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'""— ™"~^ M ention The Review when yon write. 



T'4 ?; ^i ^^^""' ^- W. Downs and 

 ^- «. Voorhees. 



v,nt^*r^**^® ,^"* ^*«™8 0° tlie banquet 

 bill of fare had been negotiated, ama- 



SL.^°^®'"*^'°^" ^"O'^g tJie members 

 rtelivered several popular songs and a 



s^SF ^^.K' *^*°««- Thenceforth the 

 flying *^^ ^^®°^"g ^**i *^« ^"'• 



The toastmaster led with "What I 

 Pl3 M tlL« .Cannibal or Insect Eating 

 i-iant. This address was caleuTatefl 



Beautiful, heavily nickel-plated reel holders 



with cutter attachment. FREE with first order 



to last an hour and a half, but the 

 speaker said he was in a deplorable 

 state — he had come away from home 

 without his paper. He pointed out that 

 of the eight men who attended the or- 

 ganization meeting of the society twen- 

 ty-one years ago, four were present — 

 Messrs. Eeagan, Totty, Herrington and 

 Duckham. 



Arthur Herrington, who had the 

 honor of being the society's first head, 

 was the next speaker. He said he had 



long anticipated the twenty-first anni- 

 versary, for on that night his infant, 

 the society, became of age. He then 

 related some reminiscences of the so- 

 ciety in its infancy and spoke of the 

 advancement of horticulture in New 

 Jersey. Mayor Otto Ross, who was next 

 called upon, admitted that he was a 

 gardener as well as a mayor. Dr. B. D. 

 Evans then paid a great tribute to the 

 florists and said that, while not a florist, 

 he is supposed to place flowers in the 



