58 



The Florists' Review 



Fbbbuaey 22, 1917. 



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I 



t 



PACIFIC Coast Department 



We are much pleased with the 

 results of our plant advertisements 

 in The Review; orders have come 

 in freely and from a wide range of 

 territory. 



Germain Plant & Seed Co. 



^^cilifZir' By M. L. Germain. Pres. 



R. Richards, of Bristol, England, a 

 nurseryman of the old school, passed away 

 January 20, aged 79 years. He was the 

 father of H. R. Richards, correspondent 

 for The Review at Los Angeles. 



GRALLERT'S CYCLAMEN. 



Paul W. A. Grallert, of Oakland, Gal., 

 had the best Christmas business in his 

 history this season, largely because of 

 his success with cyclamens. The accom- 

 panying illustration is reproduced from 

 a photograph made December 1, 1916. 

 These are two King houses; that is, they 

 are truss houses erected with material 

 supplied by the King Construction Co., 

 North Tonawanda, N. Y. The plants 

 in the foreground are in 10-inch fern 

 pans. In view of the small supply and 

 the fact that many good growers did 

 not have as fine stock as usual, Mr. 

 Grallert feels especially well pleased 

 with his success, which was readily con- 

 vertible into dollars. 



SEATTLE, WASH. 



The Market. 



St. Valentine's day tliis year was 

 more generally observed in a floral way 

 than tliat of any other ygar, resulting 

 ill con.siderably more business for the 

 florists. One contributing reason, of 

 course, was the heavier advertising done 

 in the local ])apers, as consistently advo- 

 cated in The Review. Business, apart 

 from this occasion, has not been particu- 

 larly brisk. For one thing, tlic weather, 

 tliougli mild, has not been bright, and 

 the ]iublic does not seem to buy flowers 

 so frequently wlieii there is no sunshine. 

 Stock of most of the stai)le flowers is 

 now fairly abundant, but there is far 

 from a glut in any item. Carnations 

 are arriving in larger quantities than at 

 any time this winter and, tiiough there 

 is no superabundance, the quality is 

 much improved and good jirjces are 

 maintained. Roses mostly come from 

 southern points and are of good quality. 

 The demand for tliem is excellent. 



Daffodils and tulips are plentiful and 

 tliere has been some unreasonable cut- 

 ting of prices, leaving no profit to 

 grower or retailer. Of course the re- 

 tailer is the guilty party in these trans- 

 actions, but usually in these cases the 

 retailer and grower are the same person. 

 The trade always suffers thereby. A few 

 local violets are coining in, but not 

 nearly enough to satisfy the demand. 

 Imported ones are abundant. Cinerarias 

 and cyclamens now occupy prominent 

 positions among the pottecl ])lants, and 

 hyacinths and tulips sell well. 



Various Notes. 



The Seattle Landscajie Gardeners' 

 Association is giving a demonstration 



Cyclamen Houses of Paul Grallertt OakIand> Cal.> Photographed December \. 



of rose pruning in one of the city parks. 

 This is of much interest to rose lovers, 

 of whom there are a large number in 

 tills city. 



F. J. Cole and Frank Quillin are 

 happy men these days, both of them 

 having become fatliers of fine girls. 



Carl Melbv reports a fine Valentine 

 business. F. W. Winters now is first 

 assistant in the Pike street store. A 



large number of Easter lilies are being 

 grown at the Madison street greenhouse. 



Judging by appearances at the 

 Orpheum Floral Store, the Valentine 

 business must have been phenomenal. 

 There was hardly anything left for next 

 day. 



The Aabling-Boyce Seed Co. has pub- 

 lished its spring catalogue, which is 

 much more comjirehensive than most 



^llllilllllllllllllllllllllllfiilllllilililllllllllllllllllllllilllllllllllllllllllllllllllllllllllllllll'£ 



I L. A. FLORAL CO. I 



E FRED SPERRY, Ngr. E 



I HOUSE OF QUALITY AND SERVICE I 



LARGE CUTS OF- 



Lilies — Freesias — Daffodils 

 Roses — Carnations — Violets 

 Novelties and Greens of all kinds 



I 407 So. Los Angeles Street, LOS ANGCLES, CAL. | 



= LONG DISTANCE SHIPPING OUR SPECIALTY | 



nillllllllllllllllllllllilllllllllllllllllllllillllllllllllllllllllllllllllllllllllllllllilllllilllllllllS? 



Mention The R«Tlew when yon writ*. 



VIOLETS = CARNATIONS 



ROSES 



And Other Seasonable 

 CUT fLOWERS 



GREENS 



ASK FOR SPECIAL QUOTATION 



DOMOTO BROS, ^^^^^l'^ 



Nurseries: 78th to 79th Aves., East Oakland, Gal. 



440 Bush Street - SAN FRANCISCO, CAL. 



IfantloD Tha B«t1*w when too writ*. 



