FOR PRICES SEE REVERSE SIDE 



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CAN BE TOLD TO 



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Give Her Flowers 



and the CARNATION IDEA for Mothers Day 

 put In the bacteround* If you do your Part 



T is not a BIG job to tell 1 ,000,000 people— ''GIVE 

 MOTHER FLOWERS." It only means that each indhidual 

 Florist must do his part and not leave it all for the other 

 fellow to do. United effort is all that is .necessary, and the 

 effort, per individual Florist, will be very little. 



LOOK AT IT BROADLY— If 1,000 Florists each circulate only 

 1 ,000 of the above poster stamps, one million p>eople would receive the 

 suggestion GIVE HER FLOWERS. And this is a conservative 

 estimate, for individual Retail Florists are already ordering in quantities as high 

 as 1 5,000 — Just think of the Publicity that can be had in displaying a Beautiful 

 4-color Poster (same design as above stamp) in every Flower Store window 

 in your City. 



BOOST *GIVE HER FLOWERS"— and help do away with the carnation idea. 

 We had orders for nearly a quarter of a million Poster Stamps — less than a week 

 after samples were out— one Florist Club alone, is using 1 00,000 Stamps. 



ATTENTION FLORISTS CLUBS 



Have a •get-to-gether" meeting and decide to Boost *GIVEHEK FLOWERS"— for Mother's 

 Day. Our Plan (Poster Stamps, Posters and Newspaper *Ads*) is the simplest, most practical and 

 least expensive ever placed before the Florist. 



NOTE — We will furnish a V4. Vz o*" f^H page Newspaper Advertisement for co-operative 

 Mother's Day Advertising. 



WRITE US FOR INFORMATION ON "CLUB PLAN" for Mother's Day. If you have 

 experienced difficulty in getting Florists together and if we can assist you, we'll send an experienced 

 man to organize a campaign, provided the size of City warrants the expense of doing so. 



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Retailers- 



SEE PRICE L(ST 



Poster Stamps. 

 4-Color Posters. 

 Newspaper Ads 



ON REVERSE SIDE 



this sheet 



1, V v 

 1- . ;: 



-Florist Clubs -Wholesalers -Unite and as a Unit 

 Make Mother's Day a Bitf Success 



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HILMER U. SWENSON CO. 



SALES BUILDERS 



624 So. Michigan Avenue 



:: CHICAGO 





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