Mabch 15, 1917. 



The Flodists' Revkw 



6& 



Burpee's Seeds Grow 



New 

 Aster 



American Beauty 



MERICAN grown Aster seed is 

 now acknowledged to be so 

 vastly superior to European grown 

 seed that there is no reason why 

 European grown seed should be at 

 all considered. Even in the 

 Early Queen of the Market 

 type, American grown seed 

 has been found superior to 

 European. The Royal and 

 Crego types closely follow 

 Queen of the Market, and 

 these are followed by the 

 Late Branching types. 



Burpee's New American 

 Beauty Aster is in type of 

 growth and form of flower 

 similar to the Late Branching, but 

 differs in that all the large blos- 

 soms are produced on much longer 

 and heavier stems. In some in- 

 stances stems measure more than two feet 

 in length. It has the longest blooming 

 period of any Aster that we know of. The 

 large double flowers are of a bright car- 

 mine-rose, almost identical with the World's Fatuous American 

 Beauty Rose. Mr. Fred Howard, of Howard & Smith, Los Angeles, 

 Cal., writes March 29, 1916, in reference to American Beauty Aster: 



"It is, in my opinion, one of the most remarkable Asters which has come under my notice. The 

 plants attain a height of some four feet and the flowers are borne singly at the ends of stems 

 which attain a length of thirty to thirty-six inches. The most remarkable feature to be noted regarding 

 this Aster is the length of time which it remains in flower. The plants at our nursery came into bloom 

 during the month of July and we were still cutting from them late in September. It is unlikely that they 

 would come into bloom so early under Eastern conditions, but if they come in later I have no doubt the 

 season during which they flower would be equivalent. The stems are absolutely non-lateral branching. - 

 The flowers attain an enormous size, owing to the fact that the entire sap flow is diverted to the one 

 terminal bud or flower. The color is a distinct shade of carmine-rose. The addition of new colors to this 

 new type of Asters will, in my opinion, prove to be a strain of great merit." 



Burpee's American Beauty Aster is illustrated in color on the front cover of Burpee's Annual for 



1917, and now that we have harvested a little more seed than was estimated we have decided to off"er it 



to the Florist trade. This superb Aster should have a place in every Aster field. It will certainly 



prove its superior merit. 



Packet containing 40 seeds, 10 cents; packet of *120 seeds, 25 cents; 



trade packet, 1000 seeds, $1.25 



FLOWER SEEDS FOR FLORISTS 



Florists and Market Gardeners, in addition to Burpee's Annual, should have Burpee's Blue List, the Market Growers' 

 Handbook. This is a wholesale price list for commercial planters. Write for this today. A post card will bring it. 



W. ATLEE BURPEE & CO. 



I 



Seed Growers 



Philadelphia, Pa. 



