March 15, 1917. 



The Florists^ Review 



71 



THE HOME OF ASTERS 



' The men who know from experi- 

 ence the value of good aster seed 

 and where to buy it, are not neg- 

 lecting their opportunity to supply 

 themselves with this stock. 



A dollar invested in good seed 

 goes farther toward insuring profit- 

 able returns tu the planter than 

 anything you can do, and a large 

 majority |of our customers i have 

 increased their orders over last 

 year so as to supply their increas- 

 ing demand for good quality asters. 



To avoid disappointment, please 

 take notice when ordering that 

 owing to the very unexpected in- 

 crease in demand, our stock of seed 

 is all sold except a limited quan- 

 tity of the following .'varieties and 

 colors : 



Ounce 



Queen of the Market, white and purple $1.00 



Daybreak, pink 2.00 



Vick's Royal, white and shell-pink 2.60 



Lavender Gem, best early lavender 2.50 



Improved Rochester, white, pink, lavender, pur- 

 ple 2.50 



HohenzoUem. rosy lilac and azure blue 2.60 



Astermum, white, pink and purple 2.50 



Triumph Comet, white and shell-pink 2.50 



One of the Fields at the Home of Asters 



H oz. 



SO. 30 

 .65 

 .70 

 .70 



.70 

 .70 

 .70 

 .70 



% OZ. 



$0.20 



.80 



.40 



.40 



.40 

 .40 

 .40 

 .40 



Ounce 

 Improved Giant Crego, white, shell-pink, rose- 

 pink, lavender and purple .. $3.00 



Pacific Beauty, rich deep lavender 4.00 



Dreer** Superb Late Branching, rose -pink 1.00 



Peerless Late Branching, white and shell-pink, 3.00 

 Crimson Giant, very attractive dark crimson.... 1.50 



One- half ounce of any of the above at ounce prices. 



Trade Packets containing from 400 to 1000 seeds, at 25c each 

 packets, $1.00. Twelve packets, $2.00. Fifteen packets, $2.45 



•4 oz. ^6 oz. 



$0.80 



1.10 



.30 



.80 



.40 



$0.45 

 .60 

 .20 

 .45 

 .'26 



Five 



Send your order now for new seed to 



THE HOME OF ASTERS 



HERBERT & FLEISHAUER. McMINNVILLE, OREGON 



MtPtloB The ReTl«w wh«n yon writ*. 



CAUFORNIA CUT FLOWER 

 and EVERGREEN CO. 



WHOLESALE FLORISTS AND SUPPLIES 



316 S. Broadway, LOS ANGELES, CAL. 



Phone Broadway 2369 



Mention The RcTlew when you write. 



was no time for the election of the new 

 executive committee or the presentation 

 to be made to Treasurer McGillivray. 



H. E. Eichards. 



SAN FRANCISCO. 



The Market. 



Business is seasonably good, accord- 

 ing to reports at various retail stores 

 and at wholesale establishments as well. 

 Little change has occurred in the stock 

 situation since the week previous, with 

 the exception that flowers generally are 

 more abundant. This applies especially 

 to roses and daflfodils. The rose offer- 

 ings are now of superb quality and are 

 coming in more freely from various 

 growers, all of whom seemed to be off 

 crop at tlie same time. Hadley is par- 

 ticularly fine. This rose is rapidly gain- 

 ing in popularity here and brings a good 

 price. The cut of yellow roses is heavy 

 and Bussell is sufficiently plentiful to 

 meet all requirements. The few days of 

 warm weather have affected the violets 

 a little, but not enough to cause much 



VALLEY 



VALLEY 



CARNATIONS 



ROSES 



SWEET PEAS 



EASTER LILIES 



DAFFODILS 



VIOLETS 



GLADIOLI 



GREENS 



Fischer's Fine 



FREESIAS 



STOCKS 



MARIGOLDS 



and Everything Else of the Best in Season 



S. Murata & Co. 



380-386 So. Los Angeles St., LOS ANGELES, CAL. 



Oldest and Most Experienced Shippers in Southern California 



Santa Cruz Evergreen Co. 



Bernard Tastano WHOLESALE EVERGREENS Nick Gandolfo 



Headquarters for the best Mexican Ivy on the coast. Hard and soft Brake. 

 Specialty: Long Fern and Huckleberry. 



101 Winston St., Mair5'li»-*'64i7 Los Angeles, CaL 



complaint. Carnations continue to fig- 

 ure largely in the daily offerings, good 



grades in all varieties cleaning up fair- 

 ly well. The supply of sweet peas is 



