.Makcii I'D, I'Jli 



The Florists' Review 



41 



Tlie members of tlit: hoard in llic 

 evcniiij^ were iij,r;iiii tliu j;iiests ol' tin 

 New York Florists' Club, at the club's 

 banquet at th(> Hotel ]?iltmore. 



,)ol 



111 Youiifjf, See 'y. 



POPULAR PRICES PLEASE PEOPLE. 



That the j^reat mass ol' coiiitnuu |jri>|ilc 

 oiters the best field for the llorist 's 

 wares is the theory of A. H. Barber, 

 president and (general manager of the 

 i'ark Flower Sliop Co. 



lie runs his business upon the jtrin- 

 ciple that llowers are just as necessary 

 as cdothing and food to make life worth 

 living. Judging from the amount of 

 business being done in the company's 

 three stores, and the increases being 

 shown, his theory is sound, and he is 

 putting his ideas across. 



The i'ark Flower Sliop ('(j. owns and 

 operates stores in three Ohio cities. The 

 Cleveland store, which is the headipiar- 

 ters of the company, is located at 111 

 Public Hcpiare, one of the busiest spots 

 in the city. The Youngstown store, 

 opened a year ago, is at 7 federal 

 street. The Akron store was opeiiecl 

 about eight months ago at lOit South 

 Main stretd. 



Mr. Barber ludieves in letting pei)idc 

 know what he has to sell and he is not 

 bashful al)out telling tiieni wiiy it is ti' 

 their advantage to buy llowers at tlie 

 I'ark Flower yiiops. lie uses space in 

 the newspai)ers at least once a week and 

 supplements that witli direct advertis- 

 ing for special occasions. For the di 

 rect work, folders, calendars and blot 

 ters are used and tlie price ap|Hal is 

 made j)redoniinant. 



Saturday specials arc an institution 

 with the I'ark shojis. They coim- as reg 

 ularly as the tlay. Tlicy arc always 

 something gooil and at an attractive 

 price, ^lore than a few men have ac- 

 quire<l the habit cd' taking ihjwers home 

 every Saturday because (d' the appeal 

 'd' these ' ' specials. ' ' 



The I'ark stores ai(^ open lUr busi 

 ncss every day in the year with the ex- 

 '■epiion of the Akron store, \vhi<di is 

 'diligcd to close Sundays by a Sunda\ 

 ■losing law, unless it is near a Iwdiday. 



While the bulk of its bu>iness is in 

 'lit llowers and plants, of which large 

 ^tncks are carried in eacdi <>\' the sturcs, 

 the company has built U|i a fiiir biisi 

 'less in funeral designs and lias aci|iiircd 



•■' reputation tdr (piicdv s,.r\ ice, g 1 



^\ork and moderate price-. lla\ iiig 

 ;>tores locited in three inipnrtant cities 

 HI Ohio, the c!ini[iany is in a pusitiou to 

 ^eiid llowers aii\'wlieic in the state mi 

 ■^lioit notice'. 



•Mr. Baiber sa>s that, while it ina\ not 

 '"■ true that two can live as idieajily as 

 'I"', especially with potatoes ;,t the 

 l'''<-e they .are, it certainly is true that 

 'le can buy for three stores <diea[iei' than 

 '"•' one and the cheaper he Imys, the 

 '""le he can sell; busiiie-s is steadily 

 -,'ainiiig and this Faster will be the big 

 gest evi'r. 



* • K. Riisstdl is \ic(> president and 11. 

 il- Jones, secretary treasurer, ol' this 

 i'listling concern. 



NEW YORK FEDERATION MEETS. 



A meeting of the .New ^'nrk I'e.iera 

 '"'11 of lloiticultllial Soci.lies ;il d l"lo 

 '■'' <'lubs was held at N.'w \\<vk .March 

 ';'■ I'resideiit F. K. Fierson preside.l. 

 'he folidU'ug chilis were represent ei I 

 ''^' 'hdeg.ates: New Vork i'lorist- ' ( liib. 



The Park Flower Shop in Cleveland, Ohio. 



.New \'ork Horticultural Society, >.'ew 

 ^ (irk and New Jersey Plant (irowers' 

 .\ssociation, .Mbany Horticultural So- 

 citdy, Kochester Florists' Club, Buffalo 

 I'lorists' Club, Tarrytowii Horticultural 

 Socicdy, Syracuse Florists' Association. 



^'resident I'icrscui leported regarding 

 a joint meeting id' didegates t'loni 

 the federation and from tlu; .\ew York 

 \'eget,able (irowers' Assotdation, ^vhi(dl 

 was held in .\lbany, Ftdiruarv '22. This 

 joint committee li;id a conterence with 

 the lieiiteiiaiit governor, the (diairin.an 

 ol' tlK* tinauce committee and the idi.air 

 man ot' the ways aiol means connnittee 

 icgarding an ;ippi-o]iriat ion for a horti 

 cultural buildiiiL; at the \i\\ \ork Stale 

 F.aii' gr(uinds. 



l'resi<leiit I'ieison said the L;o\riiiip| 

 was keenly interested in the building, 

 and that the coiiiniittee wa- anxious to 

 i|o e\ ei-\ t liiiiL; pos-ilile to obiain it. but 

 changing the race track and the iieci'v 

 sii\- for new Imildiii^s for hoisi'-- and 

 swine, to;.;ether with the tiii.aiic iai -itiia 

 tioii in the stall' this \car, -ei-m to 



inalie it impossible for an ajipropriat ior, 

 to b(> in.adi^ for the whole amount. Jt 

 was hojied th;it a sufticient ;)ppropi-ia 

 tion, at le.'ist, might be made to ha\e 

 the pk'iiis diawn and the construction on 

 |iait (d' the buildings be'^iin. The com 

 niittee discussed with the state archi 

 tect jilans t'or a biiildini^ large enough 

 to accoininoil.'ite the exhibits of I'ruits, 

 \eo('taldes, llowers and f;irin ci'ops. 



I're-ideiit Fierson ,'ilso s;iid that his 

 eolliniittee li;id decide.! th.it bec.'iuse of 



the liiiaiici.'il situation in the state, the 

 money for the i n \ est iL;at ion.-il I'ange of 

 '.M'eenhon-i's .'it ( 'oriiell I 'niscrsity slioubl 



llol lie ,'l- !:eii for t hi-' VI--A 1 . 



('h;irhs \i(d\, of h'oche-ter, .\ntoli 

 s.hultheis, of CollcLie F<diit, and Fred 

 |)aiikei-. of Alb.'in\'. were appoint(Ml on 

 a coininiltee to confer with the C(un 

 ini-sieiier ol agriculture ;i|id the super 

 illlelldelit of the lloWer I'xiiildt at the 

 \ e w ^'ork St.'ite F.'iir rcLiarding the 

 id iii-t nil 111 of :i nioie sat isfact my ]'i'e 

 iiiihin li-t l'(o llowers and plants. 



The Park Flower Shop, Akron, Ohio. 



