March 20, 1917. 



The Florists' Review 



59 



Two Views of the Interior of a Modern Plower Store, Showinir the Large Ciloekler Refriarerator. 



-• "... J . - . 



Greatest Efficiency Combined with Beauty 



€LTHE GLOEKLER REFRIGERATOR gives the florist an assurance that his 



stock will be kept fresh because it is made of the highest grade materials; is completed with 



the finest heavy, attractive hardware and is constructed to conform with scientific rules of 



refrigeratioQ. It adds to the beauty of the store because it is finished to conform to the 



decorative scheme. 



€1 Many styles and sizes are in stock ready for immediate shipment. Any size or style 



made and decorated to order. 



€L A new catalogue of florists' refrigerators is ready. It shows flower store interiors in full 



colors. It is free. Write for one. 



BERNARD GLOEKLER CO., 



PITTSBURGH, PA. 



BUILDERS OF REFRIGERATORS EXCLUSIVELY. 



Mention The Herlew wben yon write. 



HS:£!shSi85st-L0UIS 



FLORISTS' REFRIGERATORS will display your flowers in 

 an attractive manner and keep them in perfect condition. In 

 Brecht's Refrigerators there is always a STRONG CIRCULA- 

 TION OF DRY, COLD AIR. We build them of oak, or any other 

 wood, highly finished and thoroughly insulated. All hardware 

 is of brass, quadruple nickel-plated. The best of French beveled 

 plate glass used for mirrors and windows. 



Write for Prices Today 



THE BRECHT COMPANY 



Eatablisliad 1853 



Main Offices and Factories, 1201 Cass Ave., ST. LOUIS, MO. 



17« PEARL STm new YORK CITY 



Mention The Rerie'W when you write. 



busines's. He says the firm is doing a 

 large business this spring in hydrangeas 

 and other ornamentals. 



Among visitors this week were M. 

 Adler, of New York, and F. T. Fryer, 

 of the Tajimi Co^ Japanese novelty 

 house of New York. 



Mrs. A. F. Keyes, who has been on 

 an extended trip through the middle 

 west, has returned to the city and taken 

 up her old position with H. P. Neun. 

 Mr. Neun is growing some good white 



lilacs, as well as Wonderful obconica 

 primroses. 



Edwin C. Kaelber, Inc., and the Roch- 

 ester Floral Co. were contestants this 

 week in the Fulper window decoration 

 contest. 



J. B. Keller Sons displayed some new 

 and original metal-work baskets in 

 black and colors for the week end. 



W. A. Dawson, of Willimantic, Conn., 

 has forwarded to George B. Hart a good 

 quantity of Red Wing carnations, which 



he has just brought out. Mr. Hart is 

 handling the flowers and cuttings. 



We are sorry to learn that J. W. 

 Langenbach, of Albion, who is well 

 known among the florists here, was bad- 

 ly injured recently when a sleigh over- 

 turned and pinned him beneath it. He 

 is making good progress. 



The Edgewood Greenhouses this sea- 

 son are doing a good business and the 

 management is planning for a vast 

 amount of landscape work. This con- 



