November 16, 1916. 



The Florists' Review 



17 



A 



uts the Cost 



-opens up new territory 



Not only does this Studebaker Delivery 

 Car at $875 cost less than horses and 

 wagons in actual expense paid — but it 

 cuts the cost in another way — ^by getting 

 NEW business. 



The additional speed of this car and its 

 stamina, its disregard of weather and 

 distance makes it possible for you to 

 make deliveries in the suburbs where 

 now it costs too much, takes too long to 

 deliver by horses and wagon. This 

 increased volume on the same expense 

 represents one of the big economies that 

 a Studebaker Delivery Car insures you. 



Florists all over the country are using Stude- 

 baker Cars for deliveries, cutting costs, giving 

 BETTER service. They know that with Stude- 

 baker's half a century of delivery vehicle experi- 

 ence back of it, this car is built with a complete 

 knowledge of the delivery needs. They know 

 that with the experience of manufacturing more 

 than 240,000 motor vehicles, this car is simple, 

 easy to operate, ECONOMICAL and reliable at 

 all times. 



And most important of all, ihey know that it cuts 

 the cost of deliveries from 2c to 6c per package. 

 We can give you exact figures on YOUR deli- 

 very costs and how much this Studebaker will 

 save YOU. See the Studebaker dealer or write 

 us for interesting facts and figures. 



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■#^ 



Delivery Car 



Half-ton COCA 



Open Exprew JOjU 



Half-ton ^07C 



Station Wagon JOI«> 



OoenExpreM $1200 



One-ton &tnCf\ 



Stake Body »1ZdU 



16-paasenger 

 'Bus 



$1400 



