116 



The Florists' Review 



NOVEMBKE 30, 1916. 



YOU MAY WANT TO SELL. 

 BUILD SO YOU CAN SELL 



Suppose. Mr. Greenhouse Man, you want to sell your property after a few years — how about that? If It la built 

 of Cypress, the recogrnized wood for greenhouse construction, you will not have to meet the objection of the proposed 

 purchaser that the building will not last — that it is not standard-built. You will not need to go into an argument 

 to try and convince him that the substitute wood is as good as the recognized standard wood— CYPRESS. 



In other words. Cypress is so firmly established as the definitive greenhouse wood that a structure built of it is 

 as standard as gold dollars. A Cjrpress greenhouse will sell — it is an asset. Everybody knows what Cypress stands 

 for in greenhouse construction; if anybody knows what the substitute woods stand for, we would be glad to bear 

 from him. 



It seems to us worth while for you to accept the verdict of time, test and all worthy experience in greenhouse 

 work and build of Cypress, the greenhouse wood. That is your only course for securing a real asset in the under- 

 taking. 



If you built with anything but Cypress and ever want to sell, you would need to hunt around and find some pur- 

 chaser who was wholly ignorant of the universal standard practice in greenhouse construction — which is Cjrpress 

 from ridge-pole to foundation, with "Pecky" posts, benches and standards. You wouldn't be abl9 to sell to any- 

 body who knows Cypress or who knows anybody else who knows. These suggestions are worth while, even though 

 you don't expect to sell out. They simply mean making the most of your investment, for your own sake. 



Think them over. 



STIR UP THE ANIMALS 



In the meantime, you will do well to send us your compliments regarding the Cypress Pocket Library, and draw 

 on these 42 free volumes for what you can use. They're tremendously free — a postal or letter to our office will be 

 followed by a noise that sounds like somebody sending the booklets you ask for — in a hurry. Try it pretty soon. 

 Vol. 1 treats of the wood in general and contains a list of the 42 volumes. VoL 3 is the GREENHOUSE BOOK. 

 Vol. 36 is a book about home Carpentry; Vol. 37 is the big Silo Book. 



SOUTHERN CYPRESS MANUFACTURERS' ASSOCIATION 



1230 HIBERNIA BANK BLDG., 

 NEW ORLEANS, LA. 



(Please address nearest office) 



1230 HEARD NAT'L BANK BLDG.. 

 JACKSONVILLE, FLA. 



Meptlon The Rerlew when yon write. 



We Are Looking for Your Confidence 



Character is a hard thing to build up, and it takes a good many years to do 

 it. We are not going to fool away all the past by making poor greenhouses 

 now, you can bank on that. 



We can give you the GARLAND QUALITY and SERVICE on greenhouses 

 of any type. 



Our engineers and factory are at your service. We await your inquiry. 



GARLAND MFG. CO., louis wihbold, President Des Plaines, 111. 



Mention The Review when you write. 



CALDWELL TANKS and TOWERS 



* are of the Hitrhest Qnalltr of Con- 

 stmction, producing: the greatest dur- 

 ability, long-est lite and bestserrlce. Give 

 florists at small expense same water ser- 

 vice as In cities. Write for list of osers In 

 your vicinity, and Illustrated catalogme. 



W. E. CALDWBLL CO., Ineorponted 



LonlBTille, Kj. 



TANKS - Steel, Weod. GslvaaiTcd — TOWERS 



WINDMILLS- PUMPS- GAS ENGINES 



Our customers know that they can send us 

 theip orders for sash-operating device and green- 

 house fittings and have shipment made the same 

 day order is received. 



Service, quality of material, fair dealings and 

 entire satisfaction means 



ADVANCE CO., Richmond, Ind. 



GET OUR CATALOGUE 



