38 



The Florists^ Review 



Dbcbmbeb 28, 1916. 



£lllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllllll^ 



I WMesale ami Betail Floiists, '" ' 



UNCHED ASPARAGUS PLUMOSUS, that positively will not DROP, | 



shipped anywhere — the kind you and your trade are looking for. = 



Convince yourself by asking for trial shipment — then a regular custo- | 



_ mer. Only reliable parties, who are good pay, are invited to get in = 



= touch with us. If you write, give good reference and state when you remit and = 



= report of sales. This is something good for those who want this grade of | 



E grass. Get in touch with us by addressing = 



I ASPARAGUS PLUMOSUS, care Florists' Review, Chicago | 



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was unfortunate. Coupled 

 with it was the arrival of much pickleil 

 stock, under which the market gradually 

 became so top-heavy that a slump be- 

 came inevitable. 



Instead of the moderate shipments of 

 carnations expected, the market was 

 flooded with them. The pickling process 

 employed because of the high prices 

 ' ' guaranteed ' ' by some wholesale houses 

 had produced the usual result. The 

 greatest misfortune was that carnations 

 unsteadied the whole market and car- 

 ried the values of everything down. 



The wholesale price of the best Beau- 

 ties was $12 per dozen. An occasional 

 sale at higher prices is heard of, but a 

 fair average for the best Beauties and 

 Hadleys would be 75 cents each. All 

 roses held their top quotations up to 

 Saturday afternoon; then the carnation 

 flood was at its height and everything 

 was affected adversely, although roses 

 felt the strain least of all cut flowers. 

 There was no surplus of roses, even if 

 one house received over 100 boxes De- 

 cember 23 and one grower shipped in 

 nearly 50,000 flowers that day. Some 

 grand Hadley brought record figures 

 and the specialties and novelties were 

 all absorbed. 



There was no shortage of orchids, but 

 a good many of the flowers should have 

 been cut and shipped a week earlier. 

 Gardenias were low in price, breaking 

 Sunday night to $3 a dozen for quality 

 that brought $4 and $5 earlier in the 

 week. One could buy good lilies for 10 

 cents December 24. Valley did not rec- 

 ognize the holiday season. There were 

 few mums left, but more than enough 

 for the demand. 



Violets once more demonstrated the 

 result of pickling. Good flowers brought 

 $1 to $1.50 all the -week, but for the 

 salted stuff there was no sale at all. 

 Cut poinsettias sold at from $2 per 

 dozen up, but there were too many 

 small plants and hundreds of these re- 

 main unsold. Callas were scarce, and 

 easily brought $2 per dozen. Narcissi 

 were abundant; few brought 40 cents a 

 bunch. There was far too much stevia. 

 Sweet peas moved sluggishly and even 

 $1.50 per hundred was realized with diffi- 

 culty. 



The weather was ideal for plant de- 

 livery; only one severe day made wrap- 



Southern Wild Smilax 



$2.50 PER CASE 



Holly, standard case $2.25 per case 



Fadeless Sheet Moss, 100 square feet 3.50 per bag 



Natural Sheat Moss, 100 square feet 1.75 per bag 



Southern Gray Moss, 25 pounds 2.50 per bag 



Long Needle Pines, assorted, 2 to 4 feet 1.25 per doz. 



CALDWELL THE WOODSMAN CO.. EVERGREEN. ALA. 



Mention The Rarlcw wfaen yon wrlta. 



ping necessary. At noon on Christmas 

 day few retailers had any plants left. 

 Plant growers had booked orders for 

 everything they had in flower and were 

 on Easy street long before the holidays. 

 Never before were so many combina- 

 tion baskets and boxes of plants sold 

 and prices were the best ever received 

 for them. 



Various Notes. 



The bowling club opens its season at 

 Thumm's alleys December 28 with a 

 membership of ten. 



Roman .T. Irwin 's office now is deco- 

 rated with three moose heads, the last 

 trophy the largest of the trio. But Mr. 

 Irwin does not let hunting interfere 

 with business. He has everything cut 

 and dried for a happy and prosperous 

 new year. 



Mr. Russin, Sr., of Russin & Hanfling, 

 is reported seriously ill with appendi- 

 citis. 



Charles Lenker, of Freeport, L. I., is 

 critically ill with pneumonia. 



J. 11. Small & Sons had a large deco- 

 ration last week at the Hotel Somerset, 

 Boston. Twelve of the SLmall staff were 

 kept busy there for several days. 



Among the visitors last week were 

 A. N. Pierson, of Cromwell, and Robert 

 Craig, of Philadelphia. 



M. Aronowitz, of the Barclay Nursery, 

 escaped death miraculously last week, 

 falling twenty-five feet down an ele- 

 vator shaft and rescued by a human 

 chain. ^Mr. Aronowitz was severely in- 

 jured and was confine<l to his room 

 through the busy Christmas season. 



.Jack Trepel's new store in Brooklyn 

 is one of the beauty spots there. 



The Stumpp & Walter Co. made a 

 Christmas gift of ten per cent of the 

 salaries of all its employees and an- 

 nounced its intention of granting this 

 encouragement twice yearly, in January 

 and July. 



Oscar Hauschild is manager of the flo- 

 rists' department at the Hotel McAlpin. 



The death of Samuel Snyder is re- 

 ported in this week's obituary column. 



J. Austin Shaw. 



Medina, O. — As an outlet for their 

 greater production, Hammerschmidt & 

 Clark have purchased the store of the 

 Gilbo Floral Co., at Akron. 



Ann Arbor, Mich. — Under the name 

 of the Kodak Florist a handsomely 

 equipped flower store was opened Decem- 

 ber 22 in the Nickels Arcade. The store 

 is owned by the Amateur Finishing Syn- 

 dicate, Inc., R. D. MacNett, treasurer. 

 The equipment and stock for the store 

 were drawn from the Chicago market. 



Danville, Ind. — Four and a half years 

 ago Mrs. B. Howell disposed of her 

 greenhouses and residence to an Illi- 

 noisan, who was to pay for the business 

 in installments. The purchaser, how- 

 ever, failed to settle the notes and now 

 Mrs. Howell has been compelled to take 

 back her establishment and become a 

 florist again. She says she hopes to 

 find another buyer before spring, as the 

 work and responsibility are too great 

 for one of her years. 



