70 



The Florists' Review 



January 11, 1917. 



ever before during the holiday season, 

 but he is inclined to think prices were 

 not so high as they should be for really 

 fine stock. S. H. G. * 



PORTLAND, ORE. 



The Market. 



With the exception of February, the 

 volume of business done by Portland 

 florists during each month of 1916 

 showed an increase over that of the 

 same month in the years 1914 and 1915. 

 This increase became more marked 

 toward the last of the year, ending with 

 a record-breaking December. 



Every special flower day observed 

 here brought a large amount of extra 

 business, with prices profitable to both 

 grower and retailer. A shortage of cut 

 flowers and pot plants existed nearly 

 throughout the year, so tliat the growers 

 found a ready market for their prod- 

 ucts. This shortage was not acute 

 enough to cause any noticeable loss to 

 the retailers, and perhaps the condi- 

 tion of the market would best be de- 

 scribed as being on the short side. 

 One large retailer spoke of the condi- 

 tion as "healthy and satisfactorj' to 

 all branches of the trade." This same 

 retailer estimated that in the year 1916 

 the number of sales of both cut and 

 ]>otted stock had been at least double 

 that of either 1912 or 1913, He ex- 

 jilained that this did not mean that 

 twice as much money had been taken 

 in, but that people in moderate circum- 

 stances, the so-called middle classes, 

 had learned that the flower stores were 

 prepared to furnish a plant or bouquet, 

 acceptable as table ornaments or gifts, 

 at a cost from $1 up; and these classes 

 have been buying generously, adding a 

 substantial amount to the total business 

 done. This sort of trade, once started, 

 gives promise of permanence and is 

 likely to improve, and, though the cost 

 of handling it is somewliat greater than 

 that of sales in larger units, it is wel- 

 comed by the florists. Throughout the 

 Pacific northwest business conditions 

 generally have improved and there is no 

 cause to doubt that the improvement 

 will last. Florists here consider the 

 outlook for the new year highly satis- 

 factory. 



After New Year's day the market 

 jjradually returned to normal conditions, 

 relieving the shortage of cut stock. 

 Pa]>er AVhites, Koniaiis and froesias 

 Avcre more i)lentiful, and these, with 

 carnations, roses and a few late munis, 

 composed the list of leading cut flowers. 

 Cyclamens, begonias, I'rimula obcon- 

 ica and malacoides, and a few cinera- 

 rias, lead in the jiotted blooming ])lants. 

 After the funeral work, wliicli had Ji<-- 

 cumulatcd during .Sunday and New 

 Year's day, had been taken care of, 

 there was a day or two of comparative- 

 ly Tjiiiet ])usincss, giving the florists a 

 needed op])ortur.dty to catch their 

 bieaths. 



Various Notes. 



Several carnation growers have not 

 brought their benches into producing 

 condition yet. This accounts to some 

 extent for the dearth of carnations. 



Martin Reukauf, representing H. Bay- 

 ersdorfer & Co., Philadelphia, called on 

 the trade just after the holidays. 



Carl Gardner, of Clarke Bros., was 

 late in getting out his statements, about 

 1,000 of them, as his little girl was sick 

 and he had to spend much of his time 

 attending her. She is on the road to 

 recovery. To add to his troubles, his 



VIOLETS = CARNATIONS 



ROSES 



And Other Seasonable 

 CUT FLOWERS 



GREENS 



ASK FOR SPECIAL QUOTATION 



DOMOTO BROS. 



WHOLBSALB 

 GROWERS 



Nurseries: 78th to 79th Aves., East Oakland, Cal. 



440 Bush Street 



SAN FRANCISCO, CAL. 



Mcntton The Review when yon write. 



Rooted Carnation Cuttings 



White Enchantress 



Matchless 



Ugbt Pink Enchantress , 

 Alice 



Per 100 1000 



....$2.25 $20.00 



2.25 20.00 



.... 2.25 20.00 



.... 2.26 20.00 



Mrs.C. W.Ward > 2.25 20.00 



BeUe Washburn 5.00 45.00 



Aviator 6.00 4P,00 



25 of a variety at 100 rat^s. 250 at 1000 rates 



Carnation Plants 



From 214-inch pots. Now riiady. 



Wiilte Enchantress Per 100, $3.00 



White Wonder Per 100, 3.00 



Matchless Per 100, 3.00 



Lifltht Pink Enchantress Per 100. 3.00 



Rose-pink Enchantress Per 100, 8.00 



AUce Per 100, 8.00 



Mrs. C. W.Ward Per 100, 3.00 



BeUe Washburn Per 100. 5.00 



Aviator Per 100, 6.00 



26 of a variety at 100 rates 



BASSETT'S FLORAL GARDENS B. S. Bassett, Prop. 



Mention The ReTlew when yon write. 



LOOMI8, CAL. 



BULBS 



SEEDS 



SUPPLIES 



FLOWERS 



SHIPPING 



COMMISSION 



CKOOYMAN 



Successor to 

 HOGAN-KOOYMAN CO. 



WHOLESALK FLORIST 



27 Saint Anne Street (Off Busk, near Koarny) 

 Phone Sutter 540 SAN FRANCISCO, CAL. 



Mention The Reyjew when yon write. 



HARDY PEKENNIALS 



One Year Old From Field 

 Canterbury Bells, 3 colors, separate, 6c; 

 Coreopsis I^anceolata, 5c; Delphiniums, 

 mixed, Cc; Dahlias, 75 varieties, at lowest 

 price; Foxgloves, mixed, 4c; Galllardlas, 

 Kelway's mixed, 8V4c; Gypsophila Panicu- 

 lata, 8c; Goldenrod, divisions. 2c; Golden 

 Glow, divisions, 3c; Hollyhocks, Carter's, 

 double mixed, 5c; Oriental Poppy, orange 

 scarlet, 5c; Pentstemon, giant, mixed, 8c; 

 Primula Veris, mixed, 2^0; Pansies, giant 

 mixture, seedbed, $3.00 per 1000; Shasta 

 Daisy, Alaska, divisions, 3%c; Santolinas, 

 bushy, potbound, 2-inch pot, 8\4c; Sweet 

 Williams, mixed, 3c; Virginia Creeper, strong 

 vines, 7c; Violet plants, 4 kinds, Ic; Dra- 

 caena Indivisa, 3-lnch pots, 6c; 4-inch pots, 

 8c; Grevillea Robusta, 4-lnch pots, 10c; 

 Cannas, Burbank, 2c; Wyoming, 3c; King 

 Humbert, 4c; Gladiator, 5c. Cash please. 

 Send for price list on Geraniums, pelargo- 

 niums, petunias, verbenas, fuchsias, etc. 

 I'ltED G. EHI.E, 224 Sanborn Ave., San Jose, 

 California. 



Mention The Rertow when yon write. 



CYCLAMEN 



Kncllsh-STOwn Seed, 6 named varieties. 



from 4-inch pots, assorted, $15.00 per 100, $2.00 



per dozen. 

 Primula Obeonica, mixed colors, 4-inch, 



$10.00 per 100. 



Cash, please. 



FnCD BnUllEs SANTA ROSA, CAL. 



Mention The Review when yon write. 



STAIGER & FINCKEN 



I8&8 West WashlBffton St., LOS ANeiLES, CAL. 



Kentias, fine stock, in all sizes, at t>argain rates. 

 Write for prices. 



Mention The Review wkea yoe write. 



office helper was sick and off duty two 

 or three days just at the critical time. 



Max Smith is handling some good 

 Herald carnations grown bv T. Wed- 

 dell. 



Clarke Bros showed some excellent 

 Soleil d'Or narcissi and Golden Spur 

 daffodils. S. W. W. 



CARN4TI0NS, Rooted Cuttings 



Healthy stock and true to name. 



Per 100 1000 



Enchantress, light pink $2.25 $20.00 



Enchantress, white 2.26 20.00 



Enchantress, rose-pink 2.25 20.00 



Herald, red 2.25 20.00 



Victory, scarlet 2.25 20.00 



Philadelphia, rose-pink 2.26 20.00 



Mrs. C. W. Ward, dark pink 2.25 20.00 



OUTDOOR VARIETIES 



H. W. Turner, Jr 2.75 25.00 



Fair Maid, white 1.75 15.00 



Fair Maid, pink 1.75 16.00 



Dr. Choate, red 1.75 15.00 



Roosevelt, crimson 1.75 15.00 



POLDER BROS., Wholesale florists 



Nontebello, Cal. 

 P. O. Address, R. R. No. 6, Los Angeles, Cal. 



Mention The Bevlew when yon write. 



PALMS PALMS i 



Palms are onr specialty. Eentla, Ooco* ^ 

 plnmosa. Phoenlx.Washingtonla, Seaforthla. fi 

 Corypba, etc., by the carloads. ^^ 



Ask for car wholesale Illustrated palm Ust. 9 



EXOTIC NURSERIES i 



Santa BartMura, Cal. Qt 



Mention Ttao BsTlew when yon write. 



RUDOLPH FISCHER 



Fr*«sla 

 •paelallat 



SAN GABRIEL, CAL. 



Mention The Rerlew when yon write. 



Eureka, Cal.— At the bulb farm north 

 of Areata the Cottage Gardens Nur- 

 series of C. W. Ward has over 1,500,000 

 bulbs soon to bloom. Mr. Ward says the 

 1917 planting will be 7,000,000 to 8,000,- 

 000 and next year probably 15,000,000 to 

 20,000,000. 



