July 5, 1917. 



The Florists^ Review 



Rochester, N. T., 



Nov, 17, 1916. 

 Mr. M. L. Davey, 

 General Manager, 

 The Davey Tree 



Expert Co., 

 Kent, Ohio. 

 Dear Mr. Davey: 



Please accept 

 my sincere 

 thanks for your 

 most Illuminat- 

 ing letter of Oc- 

 tober 3rd. 



Your story. In- 

 teresting In It- 

 self, is most ad- 

 m i r a b 1 y told, 

 though in its 

 telling it appears 

 to me that you 

 have failed to 

 mention the one 

 element without 

 which the "per- 

 fected methods, 

 high type men 

 and organization 

 ideal" would not 

 have come into 

 being. That un- 

 named element 

 I suspect to have 

 been Davey, who 

 first conceived 

 the Idea, then 

 determined the 

 methods and 

 later found and 

 inspired with 

 some part of his 

 own enthusiasm 

 the men who are 

 actually carrying 

 out the work. 



Shortly after 

 receiving: your 

 letter I read it to 

 the department 

 heads of the 

 General Railway 



ik^m 



Fig. 1. — See the Iron band 

 around the trunk. The tree 

 was splitting apart and a "tree 

 patcher" tried to save it. Tem- 

 porarily it prevented a catas- 

 trophe, but the band was stran- 

 gling the bark. And the real 

 trouble, which was the decay 

 on the inside, had received no 

 attention whatever and the 

 condition was growing rapidly 

 worse. 



Tig. 2. — Davey Tree Surgeons 

 got at the real trouble. They 

 first tied the branches to- 

 gether with ropes to prevent 

 accident while operating. The 

 decay was removed to the l^st 

 particle, the Inside of the cav- 

 ity was thoroughly sterilized 

 and waterproofed. The me- 

 chanical bracing employed 

 demonstrates the finished skill 

 and complete mastery of Davey 

 Tree Surgeons. 



Figr. 3. — The filling of a 

 crotch cavity is probably the 

 most trying task confronted by 

 a Tree Surgeon. The filling is 

 subjected to tremendous 

 twisting and strain; it must 

 not only be held firmly in 

 place by the most expert me- 

 chanical bracing, but it must 

 also allow for the normal 

 sway of the tree. The sec- 

 tional filling method aids won- 

 derfully in this accomplish- 

 ment, but correct mechanical 

 bracing is ultra-important. 



Signal Company, 

 wtiile at lunch- 

 eon, and the in- 

 teresting diacus- 

 sion that fol- 

 lowed led me to 

 show ttie letter 

 to some of my 

 business friends, 

 who are at the 

 head of compa- 

 nies employing a 

 grreat many men. 

 In each such In- 

 stance I have 

 been asked for a 

 copy of the let- 

 ter — in order 

 that the.r may 

 have their men 

 'read and proHt 

 by it. 



"Will you have 

 the goodness to 

 write me at my 

 home address 

 whether I have 

 your consent to 

 make and send 

 out to my busi- 

 ness friends such 

 copies? 

 Sincerely yours, 



W. W. Salmon. 



Fig. 1 



Figr. 3 



Write today for 



FREE examination 



of your trees. 



— and booklet, "When Your 

 Trees Need the Tree Sur- 

 geon." What is the real 

 condition of your trees? 

 Only the experienced Tree 

 Surgeon can tell you fully 

 and definitely. Without cost 

 or obligation to you, a 

 Davey Tree Surgeon will 

 visit your place, and render 

 an honest verdict regard- 

 ing their condition and 

 needs. Write today. 



The Davey Tree 

 Expert Co., Inc. 



2007 Elm St.. Kent, Ohio 



(Operating the Davey In- 

 stitute of Tree Surgery) 



Branch Offloes with Tele- 

 phone Connections: 



225 Fifth Ave., New York 



2017 Land Title BIdg., * 

 rhiladelphia 



450 McCormick Bldg:., 

 Chicago 



Permanent representatives 

 located at Boston, New- 

 port, Lenox, Hartford, 

 Stamford, Albany, Pough- 

 keepsie, White Plains, Ja- 

 maica, Li. I., Morristown, 

 N. J., Philadelphia, Harris- 

 burg, Baltimore, Washing- 

 ton, Buffalo, Pittsburgh, 

 Cleveland, Detroit, Cincin- 

 nati, Louisville, Chicago, 

 Milwaukee, Minneapolis, St. 

 Louis, Kansas City. Cana- 

 dian Address, 22 Victoria 

 Square, Montreal. 



From Mr. Henry A. Everett, Pres. / 



Northed Ohio Traction & Light Co. / 

 Cleveland, Ohio. ' 



"It is now six years since you first treated 

 my trees at Willoughby and I am more than 

 satisfied with results." 



From Mr. Samuel G. Allen, Pres. 



Franklin Railway Supply Co., New York. 



"The work of your representatives on my 

 place at Fair Haven is exceedingly satis- 

 factory. I found your foreman not only a 

 very capable operator but a very courteous 

 and polite little gentleman." 



Surgeons 



d^ 



Every real Davey Tree 

 Surgeon Is in the employ 

 of the Davey Tree Ex- 

 pert Company and the 

 public is cautioned against 

 those falsely representing 

 themselves. 



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