The Florists^ Review 



Great corporation liead is 

 amazed at the skill & devotion 

 of Davey Tree Surgeons c^ 



Correspondence between W. W. Salmon, President of the General Railway Signal 

 Company, and M. L. Davey, General Manager of the Davey Organization — 

 a message of vital importance to every owner of trees. ..'* ^ ^«t ^ j* j* 



Vv. M. I.. 

 l>r:ir Ml-. 



GENERAL RAILWAY SIGNAL COMPANY 



Principal Offices: 



Rochester. N. Y., U. S. A. 



\\ . W. >!iliiH*ii, rrf>i<i<-ii<. 



.\i\v York Cily. P<pt. 2 

 I'.'ivfy Tri o Expert C(i., Kent, Ohio. 



0. 1010. 



1)11 V. 



1 li. r. 



with vilc.'iso find my rlifck to your order for .?! ,0S1 .."..". 

 in tiill 1(11- tri'e .'^urir<Ty mi jiiy iiroiicrty at liecilnnont, Now HochcUi'. 

 In ni.iUini,' this niii i I latut- pmnit ine to expr'ess my ajipricia t ion 

 fl till' <':i|i:iltl<-, iiili'i-t'slnl scrx m-c ii nihM-.d ' liy .\our ot ,iraniz;it ion. 

 \niir .Ni-w \',iil; I i;;i. , ^is w.-ll ;is >i.ni- \\ . still, si .r rcpnsijita t i\ !■ 

 ami \'>in tioriiiiii li:ivo <iii<- iiiicl nil Ki^<'>i li><> most paiiistiiUinj; at- 

 tfiilioii to iii.> iMM-ils. aixl I liii\*- Immmi no iniicli iiii|>ross«Ml with tlio 

 <'lli<'it'ii('\ ot >oiir oru;iiril/:<l ion as I lia\<' roiiu' in ronlart with it, 

 tliat it would phasi- in.- m'latly il, whiii \ mi can tind tiiiif. >'ou will 

 ha\c till' j^oodncss to furnish ino with nuy data at \oui- eommand, 

 shi>\\iii« how ,>on ha\t' linill up and maintained it in such a way an 

 lo l>rini; aliout (In- df\o(lon and rnlcrprist' sn (videhl in > our rcp- 

 rcsi iit.it \ I .s \\)...iii il Jias 1.1 rn my plra.suie lo meet. 



Ycjurs very truly, 



\V. W. Salmon. 



Kent, Ohio, Oct. 

 Koeh. ll.', .\. Y. 



1010. 

 W. \\' Salmon. i:sq. 

 1 >ia r y.y. Sa Imioi ; 



A 1 k now lidi^in;; your isteomed favor of Sejit. 'J'.tth. I want to a.s.sure 

 yiiu that .^iii.'li a xnluntary expre.ssion ol sat islait ion is more titan a. 

 ]>li asiiri — it is an iii.«)Hration. The joiblie a.s a whole lias been very 

 Kiaojous to us ill iiturn lor our eonsrifntious efforts to t;ive Quality 

 Kiisl Tici' Siire.iviy and honest sorvieo. 



1 liilj(A|. that most worth\- thinf,'.^. rspceialh- alonfC tlio lino of 

 orfranization, are tin result ol e\oluiioii has. d upon a f iiiul.-i niciita 1 

 policy. <Mir |)iir|ios<> from the Ix-^'inninu has hcen to Kiv<' maximiiiii 

 si>r\ iee. wliirh means i)erleeted methods, hiiih tjpe men and an 

 oi'uaiii/al inn ideal. 



I', ili.ip.s 111. iliiii;,' of first imiiortancc is the men — the men who 

 aituallN- do the work. The ]K'oiiU' whom we serve are not particu- 

 larly iiiteicsted in my thioiics or my knowledtjo or my ability. 

 'I'licy nica.surc the Davey oruanizal i.>ii by the men whom they see. 

 and ri!.;htly so. Consequently, We liax.- endeavored to yet tlte riijht 

 kind 01 men. 



We .t'o on tlie til. ..ry that ' 

 If !i man is dishoiost. if h.' is 

 if he lacks in telli^ien.-. , il he 

 kievotion to liis work aiel his 

 mental thin.us. no arKuin.nl a 



.\ loiiard cannot chanse his spots." 

 lazy, i: he is careless and iml ifferont, 

 lacks the spirit of co-oii.rati<m and 

 emjiloviis — if he lacks these funda- 

 iid no apii. :il aii.l no imlueemeti t will 

 make him a ;.'oo(l man. We. therefore, eliminate the poor ones as 

 fast as \\f tind them, l^eepinu: only those who have in them the 

 i|iialities wliich ha\e impressed >on. The goo.l ones we boost aiol 

 eii.ourau;.' and try to insiure as soon as \V(> tiinl that they aii' pdod. 

 AVe pay these nood men will ;ind ]>:\\ them moi(> as soon as they 

 Iirove they jire wiuth more. The foreman who liail charsc of your 

 work will be f-'ivin a raise immediateU on the stren.ijth of your 

 letter. Is it not reasonable to supi'os. that ho will strive still 

 li.irdir t.i jdease fv.iy other cii.'iitv I'ixer.x man in the llavey f>r- 

 Kanizatioii knows that his advancement depends ni>on his service 

 and npon no other tiling. 



Willi, w. p.iy w.ll w.- demaml miKjh in return. If a man fails 

 1,, |i\,' u], to .'HI- liii^h stand.ard. v.'e do not want him and will not 

 lia\e him If onr service at an> time fails lielow this liiKli stan<laTd, 

 we let the otTen«ler ko and make K<><»d to the client, riius tlx; proces.s 

 of < lituin.ition leaves \is the Rood men, Ihosi/ who are inlelliKcnt, 

 industrious, honest and devoted to their work. 



Onr men are all trained in the Davey orKanii^ation. AVe take no 

 man's i eeomiiiendat ion ol himstdl. lie must p;.. ttiKnif-'h the mill and 



show us. Every man is responsible to lis for his work an.l liis con- 

 duct, which is the measuic of his service. Thns th«^ client Rets 

 (lirou};li lis, the highest possible service — jfuaranteed servii'e. \Ve, 

 \\\\o Know \alin>s in Tree Sur^^er.v, select the man who is to handle 

 .xuir itriceless trees and we stand hack of it with the whole strengrth 

 of onr orKani/ation and reputation. 



AVe have' devoted ourselves unceasingly to the perfection of onr 

 methods, with the result that our work is in reality practically per- 

 fect, both mechanically and scicntilically. Wo maintain our own 

 school at a considerable anmial expense for the specific puriiose of 

 trainiiiK- our men according- to the Davey metliods and IJavey 

 standard. 



lOvery year W(^ have a ronvention. when we brincr all of our re- 

 sponsible men together, imdudinf,' foremen, special r.preseii talives, 

 otlicers, students ami school faculty. We had our usual Convention 

 last .March. We had more than sixt.v foremen in attenilance. The 

 a\eraj{e length cd' their experience was aixnU five .v ears, with the 

 result that more than three hundred .vears (d' at'tual e\i>erienee was 

 concentrated, nuissed, on the problems of Tree Surjrery. W'c had a 

 week's denionslration woik, during which tini.' ^v.' .iiscussed every- 

 thin:^ Irom the most imiiorlant down to ihe si'.iii im^lv trivial thinKS. 

 Kve'r.vthinjT was put to the test of e.\perien«'e. We wanteil no theories. 

 We demanded onl.v the «lelinite results of ripe experience. The result 

 is not onl.v a constant l.v risinu: standard, hut a very jrratifyinjt and 

 valual)le uniformity of methods and policy. 



We had with us durinpr our last annual Convention. Dr. II. D. 

 House, New Vork State Botanist, who was formerly Professor in the 

 Hiltmoro Forestry School. We wanted him here so that he could 

 look us over. He expressed himself as amazed at the eharai ter of 

 our on;ani/ation and said that he could now understand why we 

 had made a success of our work. AiiKwiy other things he said, 

 "Tlifse men would do lumor to any institution of learninpr in Amer- 

 ica." .\ thing which greatly impressed him was the fact that our 

 men. thesi! fellows of broad, i^ractical experience, were absolutely 

 unanimous on every vital point. 



Then th<>re is the questicm of nrfrnniz.ntion spirit. Our men have 

 been nuide to feel that they are enK:>Ked in a Kreat work — a work 

 which is altoicether worth.\' of them an<l the best Ihiit is in them. 

 They liavo been made to realize that their future success is insep- 

 arably interwoven with the future and the success of the Davey 

 organization. AX'e have appealed to their sell-interest, their desire 

 for sucetss and for financial return. We have shown llieni that there 

 is only one way for them to advance self-interest, and that is to 

 Ktyr devoted s<'rvice lo their f'ompan.v and its clients. Without the 

 right kind ol men smh an ai>peal would be as wasted as a single 

 rain on a desert. With the right kind of nten as we have, sui h an 

 appeal finds ready response, which grows ami grows in beauty and 

 in practical utility. 



Ton as a business man know the inspiration which comes from 

 definite achievement, from approaching a lixed goal. I lin.l more 

 satlsfacticm in this achievement than in the profit which comes from 

 it. I believe that a business ideal is a source of power and serves to 

 draw success as a mairiiet. 



Ten \'ars ago the D.avey organization was only a mere handful, 

 doing a business of about ten or twelve thousand dollars per year. 

 Today we have an organization of about thni- hun.lred built alonff 

 till' lines which 1 ha\.' iniiicate<l. Our business this y«'ar will exceed 

 three hundred thousand dollars and I am ver> Khid to say it leaves 

 in its wake an almost general feeling of satisfaction such as you 

 hiiv e expressed. 



l-et me assure you that we very df-eply appreci.ate the opportunity 

 of serving you and the honor of your full confidence and esteem. 



Sincerely yours, THK DAVEY TREE lOXI'ERT < 'O. 



M, Ij. Davey, Genf^ral Manager. 



I n.Mi Mr. Win. M. Wood. l»res. 



.Xnicrican Woolen ( <>., l$<>ston, Mass. 



"■ioiir woik ufion my trees bears the 

 mark of expert knowledge, and I am look- 

 ing forward coniidetuly to the best possible 

 lesults fifiin your intelligent treatment. Y'our 

 success in tree iireservation makes you a real 

 I.ublic benefactor." 



I'rom Mr. G. M. T.-ilmer, Pros. 



liiilibard .Milling < o., .Mankato, Minn. 



"I was vefy much pleased with the work 

 of your men on my trees, Thiy seem to 

 understand thoroughly their business and I 

 am sure they ha\e put my trees in first class 

 condition," 



I'rom Mr. W. II. Mullins, I'res. 



Ihe W. II. .Mullins ( o., .^alem, O. 



"The work done by your men on my trees 

 has been very satisfactory and I hope will be 

 the means of prolongin.g their life for many 

 years." 



From Mr. Kzra 1'. Ilershey. 



Ilersliey t'hwolate Co., Ilershe.v, I'enn. 



"It is a pleasure to me. and I feel it a 

 duty, to recommend any work that i.s done 

 as intelligently as you liandled my work 

 here." 



<3^ 



Davey Tree 



FOR SAFE TREE SURGERY 



