10 



The Florists^ Review 



July 26, 191 r. 



M. 



^RICEJ 



CQi 



CLVt> 



Don't Be Fooled 



BY SUBSTITUTES 



« 



KEYSTONE QUALITY" means 

 HIGHEST QUALITY- no substitutes 

 can be "just as good." 



"KEYSTONE QUALITY" FLORISTS' SUPPLIES 



are the MAGNETS that draw Discriminating 

 Flower Buyers to your store 



If you want the Best Buyers— buy the Best Supplies 



. RICE CO. 



THE LARGEST AND BEST EQUIPPED FLORISTS' SUPPLY HOUSE 



1220-22-24 Spring Garden Street, "^•"'fp^^-.SktaX^''"'^' PHILADELPHIA, PA. 



«ric,e/ 





In Time of Peace Prepare for War 



Now during the quiet season replenish your ribbon and chiffon stocks 



»v 



for fall. 



From all indications prices will not be lower and in all probability, due to increased cost 

 of raw materials and scarcity of labor, they will be higher. Therefore, J 



we suggest ordering early and liberally. 



At your service. 



WERTHEIMER BROTHERS 



THE NATIONAL FLORAL RIBBON HOUSl 



Ownen and Operators of WERBRO RIBBON MFG. CO., Paterson, N. J. 



Salesrooms, 19-25 East 24th Street, NEW YORK 



DESIGNS 



The 



Album 



of 



Post 

 Paid 

 7Sc 



FOURTH EDinON-JUoT OUT 



The Florists' Review, 508 South Dearborn Street, Chicago, HI. 



