10 



1 ne norists tv.eview 



Ai;(;rsT 2, V.W 



WHY 



that we have the largest and finest equipped Florists' 



Supply House in the world?— 



FOR MANY, MANY YEARS WE HAVE GIVEN FULL 

 VALUE AND SPLENDID SERVICE PLUS FAIR DEALING, 

 AND THE BIGGEST VARIETY OF NEWEST IDEAS. • 



Thaf s the Answer and the Reason Why 



If you haven't seen it, you ean't imagine wiiat a remarkable establishment we have. 



On your way to or from the S. A. F. Convention in New York, it's well 

 worth a stop-over to sec the LARGEST, MOST MODERN SUPPLY HOUSE. 



OUR EXHIBIT IN NEW YORK WILL AM/IZE YOU. 



M. RICE CO. 



1220-22-24 Spring Garden Street, ''"^V\^!:-.'^::;,7Xs'*=''''' PHILADELPHIA, PA. 



*H'*i' 





a^is^^ 



NOVELTIES GALORE 



( )ur fall line, which is now ready, embraces the finest collection of merchandise we 



have ever been able to produce, in spite of the great increase of all raw materials our 



(lualilies are bcin^^ strictly maintained and we intend to continue our policy of 



MORE GOODS FOR THE SAME MONEY OR 

 THE SAME GOODS FOR LESS MONEY 



At your ser\ ice. 



^'-.j^^- 



WERTHEIMER BROTHERS 



THE NATIONAL FLORAL RIBBON HOUSE 



Owners and Operators of WERBRO RIBBON MFC. CO., Paterson, N. J. 



Salesrooms, 19-25 East 24th Street, NEW YORK 



The 



Album 



of 



DESIGNS 



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FOURTH EDITION-JUST OUT 



The Florists' Review, 508 South Dearborn Street, Chicago, 111. 



