32 



The Florists^ Review 



August 9, 1917. 



.1 



BUSINESS HOURS: 



During the 



summer 



months 



7 a. m. to 4:30 p. m. 



TIE LEO NIESSER CO. 



WHOLISALI FLORISTS 



12th ni Race Sts., miLADELPIIUJA. 



BALTIMORE, MD. WASHINGTON, D. C. 



SPHAGNUM NOSS 



6 5-bbl. bales 

 for $11.00 



New Moss—each bale 

 wrapped 



100,000 Field-grown 

 Carnation Plants 



C. W.Ward 

 Alice 

 Siegwart 

 Miss Theo 

 R. P. Enchantress 

 L. P. Enchantress 

 Supreme 

 Alma Ward 



Matchless 

 White Enchantress 

 White Wonder 

 White Perfection 

 Bdle Washburn 

 Champion 

 Beacon 

 Victory 



Ready for imtnediate delirery. Send 

 for complete list. Let us figure on your 

 requirements. 



-T- 



GLADIOLI 



$3.00 and $4.00 per 100 $20.00 and $30.00 per 1000 



Our stock includes many of the new introductions and all of the 

 best commercial varieties. Kindly note our prices. In that assort- 

 ment we will include the best varieties. ' 



ASTERS 



$1.00-$2.00.$2.S0 pisr 100 



Plenty of all colors. If you can use 

 them in quantity, we will bill them to 

 you at a special price. 



EASTER LILIES 



$6.00-$8.00 jper 100 



The best flower for you to carry in 

 stock at this time of the year. There 

 is nothing on the market that offers 

 you better value. 



BEAUTIES 



$2.50 and $3.00 per dozen 



Local stock, growp especially for summer cutting. We have only 

 the two above mentioned grades. The flowers are of a very good quality. 



Msntlon The ttovlew when you writa. 



PHILADELPHIA. 



The Market. 



The torrid wave has passed, leaving 

 its mark in business conditions. While 

 the extreme heat lasted business fell off, 

 almost ceased. "When the heat began 

 to abate business improved, as normal 

 conditions returned. The heavy mortal- 

 ity was a factor. 



Good flowers, flowers that have been 

 faithfully cared for throughout all the 

 changes of weather, are none too plenti- 

 ful. The tendency is downward as the 

 crops pass and the heat stays. The 

 moderate number of really good flowers 

 are much sought, while the far larger 

 number of medium and poor-grade flow-' 

 ers are diflB.cult to sell. The early asters 

 are retrograding, with a few exceptions. 

 Gladioli have suffered from the heat. 

 The finer varieties, such as America, 

 Augusta, Panama and Mrs. Francis 

 King, are pretty fair and are in demand, 

 but the poorer mixed sorts are of no 

 account and prove only a waste of time 

 to grow. 



The Easter lily market has under- 

 gone a complete change. Probably no 

 more complete change could occur in one 

 week. When the week opened they 

 were in heavy supply, with few buyers. 

 The price was $5 to $6 per hundred on 

 ordinary stock. Most of the sales were 

 in small lots and many flowers were left 

 unsold. There were a few large sales 

 at $45 per thousand. As the week 

 progressed the buying became more 

 active, largely influenced by funeral 

 orders. The surplus was consumed. 

 The lilies were bought as they reached 

 the city. The price advanced to $8 a 

 hundred, sometimes $70 per thousand. 

 This advance from $6 to $8 gives but a 

 faint idea of the real difference. There 

 were but few sold at $6, while there 

 were many sold at $8. When $6 was 

 top, the average price was somewhat 

 near $3.50; when $8 was top, the aver- 

 age price was near $7.25 to $7.50. 



Roses suffered a good deal from the 



BERGER BROS. 



ASTERS GLADIOLI 



EASTER LILIES 



Three great summer flowers. Now good, plentiful and reason- 

 able in price. We highly recommend all three to our friends 

 who require decorative stock. 



ROSES, pink and white GREENS 



A good variety of showy summer flowers. 



Lilium Magnificum a Specialty. 

 WE WOULD LIKE TO HAVE YOUR ORDERS 



1225 RACE ST. PHIUDELPHM 



Mention The BeTlew when you write. 



heat, the old stock particularly. It was 

 also extremely difficult to get them to 

 the customers in the proper condition. 

 Much stock that was fairly good when 

 cut flew open. Still, the best summer 

 varieties of roses fared pretty well. 



While there are other flowers to be 

 found on the price list for this city, 

 the few mentioned above cover the 

 greater part of the trading. With them 

 most of the orders are filled; the others 

 simply lend variety. They hardly de- 

 serve special mention beyond saying 

 that they can usually be obtained in 

 moderate numbers when ordered ahead 

 of time. 



A Difference of Opinion. 



Scene— The Florists' Club. 



First grower — "Have you bought 

 your coalf " 



Second grower — "Yes, some of it has 

 come." 



First grower — "You are foolish. 

 There will be plenty of coal later." 



Second grower — -' ' No matter, I will 

 have a pile already in front of my boil- 

 er, anyway." 



An Outside Incident. 



A man prominent in the shipping life 

 of the city was describing what is be- 

 ing done to transport our troops across 



