62 



The Florists^ Review 



Septbiibmi 2?, 1017. 



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Pacific Coast Department 



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SEATTLE, WASH. 



The Market. 



Business may be said to have recov- 

 ered from its summer lethargy, for it is 

 resuming a normal condition. There is 

 no attempt at stiffening prices, and dur- 

 ing the present state of affairs this is 

 hardly reasonable. Help is decidedly 

 scarce and almost every material used 

 in the production and sale of flowers 

 has advanced; but flowers are being 

 sold cheaper than they were ten years 

 ago. In this town there is far too much 

 cutthroat competition, and until this is 

 eliminated there will be no bed of. lav* 

 ender for anyone engaged in the flower 

 business. 



There is a fair variety of flowers 

 offered. Asters have held sway for so'me 

 time, but they are now commencing to 

 wane. Gladioli are making fine displays 

 and are largely used. Lilies are plen- 

 tiful and move well. Carnatioas are 

 not in good condition and the supply is 

 scant. Roses from outdoors are few, 

 but the indoor stock is plentiful, with 

 a good demand. Centaureas in variety 

 add to the attractive displays in the 

 stores, and some of the late-flgwering 

 perennials help the autumn leaves in 

 glowing colorings. There is not mueh 

 variety in pot plants; aspidistras, palms, 

 ferns and a few premature cyclamens 

 are about the only offerings. 



Various Notes. 



..« ■tm ur t r .'it * ■ 



Earl Poehlmann, of Chicago, who is 

 making a motor trip through the Pacific 

 states, visited the trade recently. 



The staff at the Hollywood Gardens 

 has been intensely busy with funeral 

 orders and other work. ' ,^. T. W. 



LOS ANGELES, CAL. 



"The season just closed has been 

 a most successful one, and we are 

 more than pleased with the results 

 of the advertising we carried in The 

 Review." — Lou Robles Nursery, 

 Santa Cruz, Cal., Sept. 17, 1917. 



The Market. 



Fashion show week called for a great 

 deal of large, sliowy stock, and there 

 was enough fine funeral work to keep 

 many busy. Retailers say that their 

 regular patrons are returning and caus- 

 ing piore or less the usual -demand. 

 The out-of-town shipping 5s phenom- 

 enal for this time of year. 



Chrysanthemums now are fine and sell 

 well. Roses are good, but good carna- 

 tions are scarce. Dahlias make a big 

 showing, as usual, and large bundles of 



perennial plants help the display. With 

 the coming of C. labiata, orchids are 

 more plentiful, but up to the present 

 there have not been enough for the de- 

 mand. Valley is extremely scarce. 

 During the present week greens of all 

 kinds have been sold up closely, but this 

 was due to the heavier local demand 

 and may not continue. 



,,„^ Various Notes. 



Having returned from his vacation, 

 which he took on the installment plan, 

 A. F. Borden, of the Redondo Floral Co., 

 reports business as being fine. Albert 

 KnoJ)f , his partner, leaves this week for 

 a-vacation to be spent on his ranch near 

 Santa Ana. 



Miss A. M. Hosp, of Bakersfield, has 

 been a visitor this week. She reports 

 business good. 



Charging for boxes and packing has 

 its humorous side as well as the more 

 serious one. Fred Sperry, manager of 



the L. A. Floral Co., is showing a letter 

 which says: "You have charged for 

 'P. and b.' on the last two bills, but 

 they have not been in either of the 

 boxes." 



Dahlia shows as a means of selling 

 the bulbs have proven a success, and 

 one at the Morris & Snow Seed Co. store 

 on South Main street proved a good 

 drawing card. According to O. M. 

 Morris, Golden West was the variety 

 most in demand, followed closely by 

 Wanamaker and Minnie Burgle. Many 

 of the flowers were exhibited by C. 

 Gutting, of the Superior Nursery. 



William Clark, "^ho has been con- 

 nected with the nursery department of 

 the Germain Seed & Plant Co- for several 

 years, was married September 18 to Miss 

 Olive Bronson. This was on the eve of 

 Mr. Clark's departure for the training 

 camp at American Lake, Wash., as he 

 was included in the first draft from 

 Los Angeles. The nursery business 

 must be a healthful one, for Mr. Clark 

 passed the highest physical examination 

 in the city. 



The Germain Seed & Plant Co. is 

 holding a dahlia show this week at the 

 big store on Main street, but at the 

 time of writing the staging had only 

 just begun. 



S. Murata & Co. are shipping prac- 



•"ft^ 



1.. A. FLORAL CO. 



FRE0 SPERRY, Manager House of Quality and Service 



" CHRYSANTHEMUMS 



ARE HERE NOW 



All other California Flowers and Greens 



BEST IN THE STATE 



■a/*-- 



407 So. Los Angeles St. 

 LOS ANGELES, CAL. 



LONG DISTANCE SHIPPING OUR SPECIALTY 



n 



Mention The Review when you write. 



San Francisco Chrysanthemums 



ship the best. We have them in all varie- 

 ranging^rora 50C tO $1.50 pCF dOZ. 



Also a large supply of Pompons and Singles at 25c per generous bunch. It 

 pays you to deal direct with a reputable grower. We specialize in long distance 

 shipments. We also have other seasonable flowers and greens. 



E. W. McLELLAN COMPANY, Inc., wholesale crowm .nd Shippers. 451 Bush Street, San Francisco, Cal. 



Mention The Rerlew when you write. 



