OCTOBBB 4, 1917. 



The Florists^ Review 



ally the man who contributes to the fund 

 and displays the posters and literature 

 gotten out by the official headquarters 

 will benefit more, since people seeing 

 the advertisements in the magazines 

 and seeing the posters displayed in 

 florists' windows will be more forcibly 

 reminded that they want flowers and 

 will, of course, patronize the store where 

 the "reminder" appears. 



Get busy, Brother Florist, and show 

 the national publicity committee that 

 you are with them in this enterprise, 

 which is bound to react beneficially on 

 every branch of the trade. 



Charles H. Totty. 



PRESIDENT KERR AID FUND. 



Robert C. Kerr, president of the S. A. 

 F., while on his way from Houston, 

 Tex., to the meeting of the National 

 Flower Show committee in St. Louis 

 September 29, and to the F. T. D. con- 

 vention in Detroit, stopped off at Dal- 

 las, Tex., and visited several florists in 

 the interest of the S. A. F. publicity 

 fund. Mr. Kerr called on five florists in 

 Dallas and each one contributed. The 

 subscriptions totaled $135. The contrib- 

 utors and amounts are as follows: 



Dallas Floral Co $25.00 



Drumm Seed & Floral Co 50.00 



J. B. McAdam 25.00 



Texas Nursery Co 25.00 



H. O. Hanna 10.00 



"This only demonstrates," said Mr. 

 Kerr, "the great interest the florists 

 are taking in this movement, and I 

 think it will be an easy matter to get 

 at least seventy-five per cent of the flo- 

 rists as subscribers to this fund if we 

 can only reach them. It is up to the 

 interested workers to get busy." 



WHICH "WILLING" ARE YOU? 



These days it requires team work to 

 get results — the airmen in France now 

 are operating in teams. So it is with 

 the publicity campaign, which was 

 properly launched at the recent con- 

 vention, when about one-fifth of the 

 $50,000 required was raised in a few 

 minutes. Were you there? Did you 

 do your bit? If not, why not send now 

 a liberal donation to Secretary John 

 Young, 53 West Twenty-eighth street. 

 New York City, who is receiving funds 

 in behalf of the S. A. F. specially ap- 

 pointed publicity committees? 



This campaign was started for your 

 especial benefit. It will largely in- 

 crease the sale of your flowers and 

 plants. It is intended to impress the 

 public with the fact that flowers are 

 necessities, not luxuries, and to increase 

 the war-time demand for these neces- 

 sities. The energetic, self-sacrificing 

 men on these committees are freely giv- 

 ing their time and brains to the good 

 work, and you should support them by 

 standing your share of the expense. 

 Don't be a slacker or say, "Let George 

 do it." You will receive your share 

 of the increased business or protection 

 and should willingly do your share in 

 helping finance the plan. 



"What a willing pair of horses you 

 have," said a farmer to his neighbor. 

 "Yes," replied the neighbor, "one is 

 willing to work and the other is will- 

 ing to let him. ' ' Don 't be that kind 

 of horse. Do your team share of pull- 

 ing. If each of the 21,000 florists in 

 the United States contributes his fair 

 share of the expense to this well-or- 

 ganized publicity campaign, the florists ' 



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"SUBJECT TO DELAY 

 ACCOUNT CONGESTION" 



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THE express companies have served notice on the trade that shipments of cut 

 flowers and plants will be accepted only at the owner's risk of delay. The 

 receipts given shippers either are stamped or soon will be stamped to that 

 effect. The companies even request the use of other means of transportation wher- 

 ever possible and intimate that increasing congestion of trafl&c may compel other 

 "restraints." The notice is as follows: 



ADAMS EXPRESS COMPANY 

 SOUTHERN EXPRESS CX)MPANY 



AMERICAN EXPRESS COMPANY 



WEULS FARGO & COMPANY, EXPRESS 



New York, N. Y., September 17, 1917. 

 To patrons of express companies: 



The volume of traffic now being tendered to the express companies Is substantially- 

 larger than the corresponding season a year ago, ■while the express car equipment has been 

 materially lessened through the necessity of using baggage and express cars in troop move- 

 ment and the handling of other government traffic. The express terminals in the larger 

 cities In the east have their limitations and many of these terminals are now handling their 

 maximum business. 



In order to utilize terminals and cars to their utmost capacity, it is requested that ex- 

 press patrons assist the companies by preparing their express shipments as early in the 

 day as possible, thereby avoiding congestion in the final pick-up. 



It is also requested that freight service and motor trucks be used for the shorter haul 

 traffic In and around the congested districts and that only such shipments for nearby points 

 as actually demand express service be offered to the express companies, so that traffic re- 

 quiring expedited service to and from the more distant points may be cared for. 



It is only by the closest co-operation between express shippers and the carriers and 

 mutual consideration of the difficulties confronting each other, that we can minimize the 

 restraints which may have to be enforced upon the customary use of the usual channels of 

 transportation. 



ADAMS EXPRESS COMPANY, AMERICAN EXPRESS COMPANY, 



E. M. Williams, Vice-Pres. D. S. Elliott, Vice-Pres. 



SOUTHERN EXPRESS COMPANY, 



E. M. Williams, Vice-Pres. 



WELLS FARGO & COMPANY, 



F. S. Holbrook, Vice-Pres. 



The trouble thus far is in the larger cities. Those who order stock from 

 such points can protect themselves to a considerable extent by ordering so that 

 shipment can be made early in the day — shippers will protect their customers by 

 seeing to it that shipments are turned over to the carriers as far as possible ahead 

 of train time. While losses due to delay caused by congestion will not be enter- 

 tained, the carriers will do everything possible to take care of perishable goods. 



business will receive the impetus it 

 should have but has never before known. 

 It is greatly to the credit of the of- 

 ficers of the S. A. F. that our organiza- 

 tion has put the publicity plan into 

 active operation while other organiza- 

 tions have been powwowing and dis- 

 cussing as to how it could be done. All 

 credit, too, to President Kerr and the 

 initial subscribers who launched the 

 plan; also to the committees who are 

 merging their individual interests in 

 those of the general welfare. If you 

 have not you put up your share, send 

 it at once to Secretary Young. This 

 publicity campaign was inaugurated 

 for you; don't you allow it to lapse. 

 James McIIutchison. 



It is understood that Mr. Hass has gone 

 to Detroit, Mich., to engage in another 

 line of business. W. H. M. 



BUSINESS EMBARRASSMENTS. 



Greensburg, Ind. — Creditors of the 

 Bertsch Floral Co., which made an as- 

 signment last February, will receive 

 "little, if anything," according to Ed- 

 gar E. Hite, an attorney of Greensburg, 

 who was appointed trustee of the com- 

 pany's property. Mr. Hite says that 

 after the preferred creditors are paid 

 the assets of the company will amount 

 to about $200, a sum declared to be only 

 sufficient to pay the costs of settling 

 the company's affairs. The liabilities 

 amount to between $6,000 and $8,000. 

 The greenhouses, stock and other prop- 

 erty of the company had been mort- 

 gaged. 



Newport, R. I. — John C. Hass has 

 made a general assignment for the 

 benefit of his creditors, to William G. 

 Sweeney. No statement has been made 

 as to the assets or liabilities, but the as- 

 signee is at work upon the schedules. 



DAFFODILS FOR FORCING. 



I have some daffodils growing in the 

 field and I want to bring them in and 

 force them. In appearance they are 

 nearly like Von Sion or the old Dutch 

 daffodils and I should like to know 

 what variety they are. The flowers are 

 double and golden yellow in color. 

 Shall I lift the bulbs, dry them and 

 plant them in the fall as other bulbs 

 for forcing are handled, or should they 

 be lifted in the fall, potted without 

 drying and left in the pots until the 

 time to force them? I notice that all 

 bulbs do not bloom. How old should a 

 bulb be to insure blooming and how 

 can I pick out the ones that will bloom? 



S. H. F.— Pa. 



I have not experimented much with 

 home-grown bulbs of narcissi. I am 

 aware that in some localities they are 

 reported as doing well, but while Euro- 

 pean bulbs of good quality have been 

 procurable at such low prices as have 

 prevailed, it has not paid to bother with 

 old bulbs from our own fields and gar- 

 dens. Probably your daffodil is the 

 double Von Sion, or Narcissus Telamo- 

 nius plenus. Lift the bulbs at once, 

 selecting those of the largest size. 

 Store them in flats until October, when 

 they can be started in flats. The small- 

 er bulbs you can plant outside again. 

 These narcissi are propagated from off- 

 sets. Do not expect too much from your 

 bulbs; their flowering qualities may 

 not prove to be all that you expect. 



C. W. 



