OCTOBKB 11. 1917. 



liie rlorists' Keview 



Sefton Mfg. Corp... 84 



Slebrecht Bros. . . . . 49 



Siebrecht, G. 0.... 60 

 Slebrecht. Jr.. H. A. 54 



SkldeUky & Co.... 64 



Skinner Irrigation.. 89 



Skinner Co. 88 



Smely, J. M 56 



smith. Henry 50 



smith. H. J 40 



Smith P. J "1 



Smith' & Co.. B. D. 89 



Smith & Fetters Co. 46 



Smith & Hemenway 92 



Smith Co.. A. W... 53 



Smith Co.. W. & T. 74 

 Smith Wholesale 



Floral Co 59 



Smyth. W. ,_J 50 



Southern California 



Flower Market . . 70 

 Southern Cypress 



Mfrs.' Ass'n 112 



Southern BTergreen. 40 

 Speelman & Sons... 32 

 Springfield Clay 



Mfg. Co 91 



Springfield Seed Co. 52 

 St. Louis Wholesale 



Cut Flower Co 40 



St. Louis Seed Co.. 67 



Staack & Sons 56 



Standard Thermom' 



eter Co 88 



State Nursery Co.. 55 

 Steele's Pansy Gar- 

 dens 72 



Stewart. S. B 55 



Stiles. Mrs. R. B.. 51 

 Stokes Floral Co... 52 

 Storrs & Harrison.. 



67-76 



Stroh & Sons 48 



Stuber & Richardson 72 

 Stumpp. G. E. M.. 49 

 Stumpp & Walter.. 1 

 Stuppy Floral Co.. 52 



Swanson's ,50 



Syracuse Pottery . . 91 



T. 



Tailby & Sons 47 



Tar Heel Ever- 

 green Co 41 



Teahan Fern Co 41 



Thornton Floral Co. 56 



Thorburn & Co 67 



Throop-Martin Co.. 92 

 Tonner. O. A. & 



L. A 33 



Tonseth Floral Co . . 54 



Toole & Son 63 



Totty. C. H 83 



Traendly & Schenck 60 



Travis Co 89 



Trepel, C. C 49 



Trepel. Joseph .... 49 



Tucson Seed Co 52 



Turner & Sons 50 



V. 



Ulbrlcht. F. J 51 



Underwood. The 55 



United Cut Fir. Co. 60 

 U. S. Cut Fl'r Co.. 61 



V. 



Van Lindley Co 48 



Van Meter Flower 



Shop 46 



Verduyn. Jr.. A.... 66 

 Vesey, W. J. & 



M. S I 



Vick's Sons. J 78 



Vincent, Jr., & Sons 84 



Virgin, U. J 52 



Von Canon. J. H... 40 



W. 



Waite. F. W 112 



Walker Co., V 51 



Walsh & Son 47 



Want Advs 43-44-4.-> 



Warburton. C 47 



Ward & Co., R. M.I-65 



Warendorft 49 



Washington Flo. C. 72 

 Watkins & Simpson 63 

 Watts, Mrs. J. E. . 51 

 Wax Bros 47 



Weaver. A 46 



Weber. F. C 57 



Weber, F. H 57 



Weber & Sons Co.. 53 

 Weed Landscape 



Nur 77-84 



Welland & Risch... 58 

 Welch Bros. Co... 8-60 

 Wertheimer Bros... 12 

 Westerbeek & Klyn 63 

 Whitted Floral Co.. 50 

 Wlegand'8 Sons Co. 52 

 Wienhoeber Co. ... 56 



Wletor Bros 31 



Wild, Gilbert H 77 



Wild Bros. Nur 75 



Wilks Mfg. Co 87 



Williams. Mrs. E. A. 53 



Williams. Ed 55 



Williams & Co 52 



Wilson. H. B 48 



Wilson. R. G 49 



Wilson Floral Co... 60 



Wilson Seed Co 67 



Wilson's Seed Store 46 

 Wiltgen & Freres.. 58 



Windmiller Co 50 



Wlnterson's Seed... 63 

 Wittbold. Geo. ...9-56 

 Wolfskins' & Morris 



Goldenson 54 



Woodruft & Son 41 



Woodruff & Sons. .. 62 

 Woodward. A. J... 47 



Wright's 54 



Wylie. Thomas 72 



T. 



Young. J. W 112 



Young & Co., John. 61 

 Young & Co., A. L. 61 



Young & Co., V 56 



Young & Sons Co... 57 



Z. 



Zech & Mann 58 



Zetlltz, E. N 46 



Ziska & Sons, J 68 



Zvolanek. A. C 71 



TABLE OF 



Page 



Pompons Pull Profits Promptly (illus.) 13 



This is Philip (illus.) 14 



Echoes of the F. T. D. Meeting at Detroit 14 



— A Fine Finish 14 



— More Money for Publicity 14 



— What Cleveland Thinks 14 



Breitmeyer's Prize F. T. D. Window (illus.) 15 



Retail Store Management 16 



— Penn and Publicity (illus.) 16 



— Flowers in Hotels 16 



— Strong for Publicity 16 



How the War Taxes Affect the Trade 17 



— We All Must Pay Our Shares 17 



Aster Yellows 17 



S. A. F. Publicity Fund 18 



— More Subscriptions 18 



— ■ Must Have Stick-To-Itiveness 18 



Bulbous Stock for Holidays 18 



Tramp! Trampt Tramp! 18 



— The Men in Khaki.. 18 



A Visit to White Marsh 19 



Henry Meuschke (portrait) 19 



Hardy Perennials 20 



— The Autumnal Garden 20 



Seasonable Suggestions for Southern Florists 20 



— French Bulbs in South 20 



— Geraniums in the South 20 



— Poinsettias in the South 20 



Seasonable Suggestions 21 



— Cinerarias and Calceolarias 21 



— Cyclamens 21 



— Antirrhinums 21 



— Rambler Roses in Pots 21 



— Nerines 21 



— Planting Irises and Peonies 21 



Under Sunny Southern Skies 21 



Chrysanthemums 22 



— Leaf Miner on Mums 22 



— Frost for Mealy Bug on Mums 22 



— Insecticide too Strong 22 



Open Letters from Readers 22 



— Packing Methods 22 



Knoxville, Tenn 22 



Dayton, 23 



New York 23 



Grand Rapids, Mich 23 



Obituary 24 



— J. A. Swartley 24 



— William B. Entenmann 24 



— Joseph Mackerer 24 



CONTENTS 



Page 



— R. W. Clucas 24 



— Robert L. Pyle 24 



— Michael P. Hargrave 24 



— George H. Cummings 24 



— J. A. Valentine (portrait) 24 



Lancaster, Pa 2.') 



The F. T. D. Meeting 26 



New York Federation 26 



Chicago 26 



St, Louis 30 



Denver, Colo 32 



Evansville, Ind 33 



Kansas City, Mo 34 



Minneapolis, Minn 34 



Philadelphia 36 



Indianapolis 40 



Boston 46 



Newark, N. J 50 



Buffalo 51 



Baltimore, Md 53 



Seed Trade News 62 



— Growth of Northrup-King 62 



— The Second Boat Is In 64 



— Bermuda Onion 66 



Pacific Coast Department 68 



— Los Angeles, Cal 68 



— San Francisco 69 



— Second Frisco Dahlia Show (illus.) 70 



— Tacoma, Wash 71 



— Portland, Ore 72 



— Spokane, Wasli 7.5 



Nursery News 74 



— New Association for South 74 



— California Association 74 



— Everbearing Strawberries 74 



Catalogues Received 76 



Usinger's Utterances 76 



Columbus, 78 



Milwaukee 80 



Pittsburgh, Pa 82 



Fort Wayne, Ind 84 



Greenhouse Heating 86 



— Can Heat 25,000 Feet of Glass 86 



Society of American Florists 86 



Newport, R. 1 90 



Rochester, N. Y 92 



Detroit, Mich 94 



Cincinnati 94 



Cleveland, 96 



Providence, R. 1 110 



Mott-ly Musings Ill 



