. 1111,^119 II 



70 



The Florists' Revkw 



October 18, 1917. 



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I Pacific Coast Department 



MK. WARD'S PROGRESS. 



The Cottage Gardens Nurseries, Eu- 

 reka, Cal., which have attracted atten- 

 tion throughout the United States, as C. 

 W. Ward's attempt to grow the bulbs 

 and plants usually imported from Eu- 

 rope, are preparing to distribute some- 

 thing like 10,000 azalea plants to cus- 

 tomers up and down the coast, a few 

 small lots being sent east. The nurser- 

 ies contain a large quantity of year-old 

 azalea grafts and 200,000 are being 

 grafted this season, but the stock to be 

 sold is of Belgian origin, grown on for 

 one or two years at Eureka. It will be 

 two years before any considerable quan- 

 tity of the Eureka-grown azaleas can 

 be offered. 



Last year a considerable quantity of 

 azaleas was ready for shipment. For 

 one day packing in the open air had 

 been under full headway, when an un- 

 usually heavy frost destroyed the buds 

 on all the plants not then packed. This 

 was because of conditions incidental to 

 starting the business and is not expected 

 ever to happen again. The method of 

 growing azaleas has been revised since 

 the start. The use of slat houses has 

 been discontinued. The plants will be 

 wintered under glass and planted in the 

 field in the summer, following prac- 

 tically the Belgian method. 



No bulbs will be shipped from Eureka 

 this season, except, perhaps, a few high- 

 priced narcissi or some retail orders. It 

 has been found that the bulbs grown 

 here reproduce much more rapidly than 

 the freshly imported bulbs. As the 

 stock, although it now numbers millions, 

 has not yet been worked up to the size 

 contemplated, there seems to Mr. Ward 

 to be no reason for selling the prolific 

 stock on hand when it must be replaced 

 with less prolific imported bulbs. Con- 

 sequently, all the stock grown here is 

 to be retained for another year, with a 

 considerable addition through imports 

 made via the Waaldyk and Schiedyk. 



LOS ANGELES, CAL. 



The Market. 



Apparently 1917 will go on record 

 as the year of the big glut of mums. 

 The heat, arriving after a rather late 

 season, has brought the late midseason 

 and early varieties all in together. 

 Just now Monrovia, Golden Glow, 



"The season just closed has been 

 a most successful one, and we are 

 more than pleased with the results 

 of the advertising we carried in The 

 Review." — Los Robles Nursery, 

 Santa Cruz, Cal., Sept. 17, 1917. 



Chrysolora, Bonnaffon and Appleton, 

 in yellow, are competing with one an- 

 other for a place. The consequence is 

 that every place is filled with mums, 

 and another consequence is that mums 

 probably will be scarce later. 



In carnations the glut is not so 

 great, but the demand is not so good 

 as usual at this season. Roses are ar- 

 riving in fair condition, but poor in 

 color, from some of the growers. The 

 local-grown Beauties are fine. 



Orchids are more plentiful, but val- 

 ley continues scarce. 



Much funeral work has been the 

 rule and the opening of several large 

 stores has called for a number of large 

 designs. The weather is too fine for 

 the flower business to be good, as 

 auto trips, the mountains and sea still 

 call many of the best patrons. It is 

 hard to prophesy, but when the present 

 glut is over, it looks as though there 



will be a scarcity of stock and high 

 prices. There is not nearly the acre- 

 age in carnations and other flowers 

 that was planted in previous years. 



Various Notes. 



Walter Siebrecht, brother of Henry 

 Siebrecht, Jr., of Pasadena, arrived 

 here this week. He is likely to stay 

 for some time in coiinection with his 

 brother's new orchid business. 



George Chandler, of the staff of How- 

 ard & Smith, is speaking of a trip to 

 England. Fred Howard, president of 

 the firm, says that in all his experience 

 things never looked brighter for large 

 landscape contracts. Many inquiries 

 are coming in and many orders already 

 secured for work of the better kind. 



Thomas Wright, of Wright's Flower 

 Shop, is much improved in health and 

 is at the store a large part of each day. 



H. W. Turner has had to stay away 

 from business temporarily on account 

 of a severe cold and threatened lung 

 trouble. If he can get away, he may 

 take a winter trip to Arizona. 



Walter Armacost & Co. are opening 

 a wholesale branch for the distribution 

 of their flowers at 221 East Fourth 

 street. The store is in the same block 

 as the S. Murata & Co. establishment, 

 and close to the L. A. Floral Co. and 



L. A. FLORAL CO. 



FRED SPERRY, Manager House of Quality and Service 



THE RIGHT PLACE TO BUY 



MUMS AND POMPONS ROSES AND CECILES 



CARNATIONS AND GENTAUREAS 

 PLUMOSUS AND 8MILAX ALL CALIFORNIA BREENS 



407 So. Los Angeles St. 

 LOS ANGELES, CAL. 



LONG DISTANCE SHIPPING OUR SPECIALTY 



Mention The Beylew when you write. 



San Francisco Chrysanthemums, SOc to $1.50 per doz. 



POMPONS, per generous bunch $ .25 



VIOLETS, per dozen bunches 1.00 



CECILE BRUNNER, the baby pink rose, per 100. . . 1.00 



E. W. McLELLAN COMPANY, Inc., whoiesde Growers and Shippers, 4S1 Bush Street, San Francisco, Cal. 



If entloD Tlie BeTiew when you write. 



