10 



The Florists^ Review 



Febbuaht 27, 1919. 



M. 



^RICEj 



CO. 



FIXED COST 



BRINGS 



CERTAIN PROFIT 



That's the advantasre to you in using: 



"Keystone Quality" Wax Designs, Fancy Funeral Wreaths 

 and Trimmed Magnolia Wreaths 



No variation in the cost to you — 



Always "Ready in the Box" to be delivered— 



A Certain Profit no matter how busv you are — 

 A satisfied customer assured. 



ORDER A SAMPLE ASSORTMENT TODAY- 



The Best is None Too Good for You 



i 



»RICE) 



. RICE CO.. 



WRITE FOR 1919 FLORISTS' SUPPLY PRICE LIST 



1 220-22-24 spring Garden Street, p h | LA D E L P H I A PA . 



mcEi 



CO.i 



Less Flowers and More Ribbon 



In these days of high priced flowers, it is real economy to|use ribbon lavishly. Many designs 

 with a few flowers tastefully arranged with a large bow of inexpensive ribbon will give greater 

 satisfaction than when many expensive flowers are used in the design. 



Progressive Florists realize that in these days of heavy retail overhead something must be done to 

 counterbalance the high cost of flowers. 



A large, attractive ribbon bow can be made up by you in a medium grade of ribbon 

 at a cost not exceeding 75 cents. Width of the ribbon, 5 inches. Higher grade ribbon 

 in proportion. 



You Florists who still believe ia economizing on ribbon, take notice. AT YOUR SERVICE. 



WERTHEIMER BROTHERS 



THE NATIONAL FLORAL RIBBON HOUSE 

 ^i^ ' -0«vners and Op«ratora of WERBRO RIBBON MFG. CO.. Patanon, N. J. 



Oiffice and Salesrooms, 19-25 East 24th Street. NEW YORK 



FIFTH EDITION-NOW READY 



The Album of DESIGNS Post Paid, $1 



THE BEST OF THE OLD ONES— MANY THAT ARE NEW 



G^t one now 



The Florists' Review, 508 South Dearborn Street, Chicago, 111. 



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