MARCH 20, 1919. 



The Florists^ Review 



19 



NEW YORK. 



The Market. 



Tlie market is much better supplied, 

 ■1 condition which has brought with it a 

 icjMljiistment of values. Still, the 

 ,iii(cs are considerably above those us- 

 ually experienced at this season. Lent 

 lias cut down the demand a little, but 

 ,i(it enough to make the decline felt to 

 aiiv extent. There was a noticeable de- 

 mand for flowers for St. Patrick's day 

 I'liiictions. The odious green carnation 

 js ill evidence everywhere, as is every- 

 tliin<,' else that can be induced to take 

 oil the color. The shamrock in its vari- 

 ous I'orms is also conspicuous in the win- 

 ilows of retail florists. 



Caiiiations are plentiful, but move 

 fairlv well. It does not look, this sea- 

 son, as though there might be any of 

 Ihe gliitd we have been accustomed to 

 lace ill the years gone by. Arrivals 

 freiieially clean up well at remunerative 

 liiices, the best grades commanding as 

 iiiiicli as ~> cents, with 6 cents for^ fancy 

 ridwers. As a rule, however, much ex- 

 cellent stock goes for less, and the aver- 

 ajje range might be considered from 2 

 t(i 4 cents. American Beauty roses are 

 a little more plentiful and the top price 

 tor the best of the special grades is $75 

 ]ier liundred. Tiie supply of other roses 

 also is heavier, so much so that there is 

 considerable sliopping around to deter- 

 mine bottom prices. This is a condi- 

 tidii which has not been a feature of 

 till' market for some time. 



There is an abundance of cattleyas. 

 Alter the best of the arrivals are dis- 

 ])(ised of, the surplus is somewhat hard 

 to move and clearances have to be made 

 at less tiian the minimum ])rice, which 

 is ].") cents. The best Vjring from 40 to 

 *)it cents. 



The supj)ly of narcissi is heavier, the 

 ;:iceiilioiise siipj^ly being augmented by 

 outdoor cuts from the south. The un- 

 usually mild spring has brought out- 

 door flowers along fast; indeed, in cer- 

 tain spots on Long Island daffodils arc 

 already blooming. The supply of tulips 

 •■'Iso has increased, so that there is an 

 ahnndance of bulbous flowers. New- 

 • oniers are Englisli primroses and aga- 

 thaa, which help to swell the great va- 

 liety of miscellaneous flowers available. 



Much concern is evidenced over the 

 I'lospect of the supply of lilies for Eas- 

 tt'f. There is little disposition to book 

 •Tilers at a price lower than .'55 cents 

 l'<'r Hower, and even this figure is con- 

 sidered as involving a risk. 



Club's Annual Dinner. 



file Xew York Florists' Club's annual 

 'I'liiKT was held at the Hotel Biltmore 

 "" i^aturday evening, March LI. The 

 "'ttndance was something over 250, in- 

 'liidiug guests. The immense banquet 

 "mm ill the hotel was used for the oc- 

 <'iisi(iii, and the handsome rece])tion 

 iiioiiis contiguous were taken advantage 

 "^' <'"i- the assembly of the diners. The 

 iaii(|uet room was gayly decorated with 

 "■'trs and the tables were lavishly dec- 

 '"■"ed with flowers. 



^t one end of the room, and imme- 

 'iiately in frout of the orchestra, was a 

 ■"k'<' vase of the new rose, F. H. Dun- 

 ^1'- a most beautiful deep pink variety, 

 '"'"^t'd for the occasion by tlie origi- 

 '""•"•, J. H. Dunlop, of Toronto, Out., 

 ^^''•'. with his manager, Mr. Geraghty, 

 ^^"'- present. Mr. Dunlop was warmly 

 '■'"ifMatulated on the ajipearance tiiis 



new rose made, and the gathering was 

 pleased at the compliment paid the club 

 in staging it for the occasion. On the 

 speaker's table were six handsome flo- 

 ral baskets, besides other flowers for 

 trimming. On the individual tables were 

 well arranged centerpieces and other 

 floral material galore. The florists cer- 

 tainly could not be accused of refrain- 

 ing from the use of their own commodi- 

 ties. In the opinion of outsiders "who 

 know, ' ' and who were privileged to look 

 into the room, the decorations were su- 

 perior to anything seen at any other 

 New York function of the kind in re- 

 cent years. 



It was a dinner dance, and the menu 

 was arranged accordingly. At the prpp- 

 er moment President Kessler welcomed 

 the gathering in a brief but none the 

 less hearty address. Park Commissioner 

 Harmon, Commissioner of Taxes .1. P. 

 Sinnott, K. G. Hollaman, jtresident of 

 the International Ex])osition Co., and 

 Prof. White, of Cornell University, as 

 guests, made a few remarks. Mr. Wil- 

 son, of Cleveland, also a guest, took ad- 



vantage of the occasion to welcome 

 everybody to the S. A. F. convention, 

 to be held in Cleveland in 1920. 



The music was excellent, and the 

 dancing was much enjoyed. With the 

 many beautiful costumes of the ladies, 

 the floor at all times presented a bril- 

 liant scene. President Kessler presented 

 two silver vases, of Tiffany design, as 

 prizes in an elimination dance, which 

 was the feature of the evening. As con- 

 solation prizes he presented two large 

 boxes of de luxe chocolates. The vases 

 were won by Mrs. Jos. G. Leikens, who 

 had Charles Schenck for a partner. The 

 consolation prizes were won by Mr. 

 and Mrs. Maurice Glass. 



A side feature was the presentation 

 of a beautiful silver tea service to ex- 

 President Charles Schenck, in token of 

 his services as head of the club's ad- 

 ministration during 1918. Mr. Holla- 

 man, in a short address, made the pres- 

 entation, and Mr. Schenck made grace- 

 ful acknowledgment. It was a jolly 

 crowd that made a departure with the 

 first of the small hours. J. H. P. 



K'tXSAJt^lXSA;'.^tAS^WWLVS^I^W!WliWL^ 



BUCKEYE BULL'S-EYES 



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BUSINESS IDEALS. 



It is with ])leasure that we announce 

 the oi)ening of a retail flower store, with 

 up-to-date appointments, at 10313 Euclid 

 avenue, Cleveland, ()., by William H. 

 Temblett, the well known landscape 

 architect and forester. The day set for 

 tlr.> formal oi)ening is Mardi 22 and 

 heautifully ])rinted cards heralding the 

 event have been sent to a select clien- 

 tele of flower lovers. 



Mr. Temblett justly attributes his 

 enviable success as a landscape man to 

 the constant i)ra('tiee of definite busi- 

 ness ideals, together with an inherent 

 fondness for plants and flowers. His 

 work is his inspiration and his numer- 

 ous ])atrons are among his warmest 

 friends. A long-cherished desire to em- 

 hark in the commercial flower business 

 on the Sixth City's leading thorough- 

 fare was accentuated by his association 

 Avith the leading spirits of the local Flo- 

 rists' CAuh, as well as by the jiublicity 

 feature of the 8. A. P., of which he is a 

 member, and doubtless hastened its real- 

 ization. 



Tlie accession of a man of the ac- 

 knowledged business caliber of William 

 H. Temblett to the ranks of eonimercial 

 tiorists is a thing of whicli the local 

 trade may well bo proud. Flowers are 

 indeed a great commodity and to win 

 with them re(iuires nothing more than 

 the application of sound business prin- 

 ciples. Within the fold, it is to be re- 

 gretted that tliis truth is of exceedingly 

 slow revelation, which makes it both es- 

 sential and desirable that acumen gained 

 in other fields be brought to bear upon 

 the situation. 



It is the intention of Mr. Temblett to 

 continue his nursery and landscape busi- 

 ness with an increased corps of capable 

 assistants. The entire office work will 

 be done at the retail store, which will 

 jirovide economy of operation, as well 

 as close personal supervision of affairs. 

 A florist of recognized ability will be 

 in charge of the new store. Mac. 



FRANK FRIEDLEY. 



rjrpoii !)<> tlip turf above tliee, 



KriciKl (if iiiy iM'tter (Iu.vm: 

 None knew thee but to love thee — 



None niinicd tliee but to praise. 



In vain do we contemplate the un- 

 timely death of this remarkable young 

 man without feeling a keen sense of 

 ]»ersonal loss. His boundless enthusiasm 

 endeared him to all and his willingness 

 to ])ut his entire energy into anything 

 to be accomplished, won for him a high 

 jdace among his associates. He was a 

 devoted husband, a faithful friend and 

 ii business man of pronounced ability. 

 The future held for him but promise and 

 his ])remature demise extinguished a 

 notable career. 



An em])ty niche has been left in the 

 ranks of the organized trade that will 

 be difficult to fill. The members are 

 many, but, after all, the workers are 

 few. The xirgent need is for men of the 

 sterling mintage of our departed friend, 

 whose efforts were always put forth un- 

 selfishly and for the common good. 

 Floriculture lias lost a zealous devotee 

 and may well lament his early passing. 

 He was a credit to his calling and the 

 best of his brief !ift» was given to its 

 advancement. 



His fellow workers shall long remem- 

 ber his spirit of perennial youth, his 

 forceful but unobtrusive personal pres- 

 ence and his aptness and readiness in 

 the solution of trying problems. May he 

 rest in peace and may his beloved flow- 

 ers luxuriantly bloom upon his earthly 

 home. And when the time comes for us 

 to follow, may we meet — as we knew 

 liim here — the whole-souled and gener- 

 ous Frank Friedley. Mac. 



Charlotte, Mich. — Mr. and Mrs. Joseph 

 (jansbiller, formerly of Indiana Harbor, 

 Ind., have rented the Ferndale Green- 

 iiouse in Charlotte and will be in the 

 florists' business in the near future. 

 The Ferndale houses were closed last 

 year by Mr. Garman, then proprietor, 

 because of the scarcitv of coal. 



