K'-, 



APRIL 24, 1919. 



The Florists' Review 



79 



ROSES Elmer Bros. Nursery ROSES 



Grows all kinds of 11^^%^% Vtf% ^^ contract for future 



delivery. Our Bk I I ^^k !■ ^^k are all budded on the 



Manetti Stock. Prices on ■ 1^^%^ IH^^ grown on contract are 



very reasonable, as we are growing them in large quantities. Santa Clara 

 Valley land and climatic conditions are ideal for Rose growing. 



We are the largest growers of budded roses in this West. Roses from our nurseries liave been shipped throughout the East, arriving in 

 good condition. 



Send us your budding list for quotations. We make one price for all varieties. 



ELMER BROS. NURSERY, 72 So. Market St., San Jose, Calif. 



Mention The ReTlew wUen you write. 



H. PLATH 



««THE FERNERIES" 



Lawrence and Winnipeg Avenues 

 SAN FRANCISCO, CAL 



Write for wholesale list of 



FERNS, KENTIAS and 

 PRIMULA OBCONICA 



HARDY PERENNIALS 



WRITE FOR PRICES 



THOMAS WYLIE 



81SS IMIy StTMt. SIATTU. WASH. 



ments were expected to effect a close 

 clean-up at the end of the week, but a 

 decided shortage of roses did not seem 

 likely, in view of the wide assortment 

 of seasonable flowers, including a fine 

 cut of gorgeous tree peonies, heavy of- 

 ferings of lilac, quantities of tulips, 

 and a nice supply of snapdragons and 

 sweet peas. 



Carnations are still a little off crop, 

 but considerable good stock is arriving. 

 Violets have managed to stay for Eas- 

 ter, but this week will practically finish 

 them. 



With calla lilies in great demand in 

 some other sections of the country, men- 

 tion should be made of them, perhaps, 

 but the less said the better, is the way 

 most of the florists seem to feel about 

 this particular flower. It is generally 

 regarded as a common flower in this 

 state and there is little inclination on 

 the part of the buying public to give it 

 more than a passing glance when it is 

 displayed in conjunction with other 

 flowers at a florist's store. Even the 

 absence of other lilies does not seem 

 to quicken interest in callas here to any 

 extent. Consequently, 4 cents each is 

 considered rather a high price for them. 



Orchids are plentiful and up to stand- 

 ard, and there is a heavy cut of gar- 

 denias. All greens are ample and good 

 in quality. 



Various Notes. 



The funeral of Mrs. Phoebe Hearst, 

 coming only a few days before Easter, 



DAHLIA 

 BULBS 



FRANK D. PELICANO'S PRIZE-WINNER 



Dr. Te vis, price $2.00 



1915— Panama-Pacific International Exposition, first prize new seedling. 



1916— Dahlia Soc|«tr of California Exhibit, flrgt prize 2yearold seedling. 



1917— Dahlia Society of California Exhibit, first prize 3-year-old seedling; best vase 25 blooms. 



1918 — Dahlia Society of California Exhibit, first prize best vase 25 blooms; best vase 12 blooms. 



Also wide variety of other decorative, cactus and peony dahlias. 

 Catalogue will be mailed upon application. 



FRANK D. PELICANO, 



of Pellcano, Rossi & Co. 



123 Kearny St. SAN FRANCISCO 



FREESIA PURITY 



AND OTHER BULBS 



Write for prices 



C. Eaici LilleT. Bdfc Grtwer. Sata Cm. Cal if. 



RUDOLPH FISCHER 



fiwsia Specwbt SAN GABWa, CAL 



caused a rush at some of the flow- 

 er stores. Because of the large number 

 of more or less expensive floral pieces 

 and bouquets, this was one of the most 

 notable funerals ever held in this city. 

 Truck loads of flowers were delivered 

 to the home in Pleasanton. Grace 

 cathedral in this city, where the public 

 services were held, was a mass of flow- 

 ers. Practically every design known to 

 florists was represented. Many sub- 

 stantial telegraph orders were received 

 from all over the country and the work 

 was well distributed among the differ- 

 ent local firms. 



Pelicano, Eossi & Co. participated in 

 a novel advertising scheme, arranged 

 by one of the local, newspapers, in which 

 a "mysterious bride" made the rounds 

 of various stores, a prize being of- 

 fered to the person revealing her identi- 

 ty. At the company's establishment 

 she was presented with a handsome 

 shower bouquet of sweet peas, valley 

 and orchids, and congratulated by A. 

 J. Rossi, in person. Moving pictures 

 were taken of the bride and the pro- 

 cession of curious persons who followed 

 her about town and these were shown the 

 same evening at one of the local thea- 

 ters. In commenting upon the affair, 

 Mr. Eossi pointed out that it was only 

 an instance of trying to satisfy the 

 craving of the present age for some- 



CECILE BRUNNER ROSES 



From 2^«iiich Pots 



16.00 perlOO I S45.00 perlOOO 



READY NOW. 



8TUBER & RICHARDSON 



BRYN MAWR. WASH. 



PRIMULA OBCONICA 



From 8-inch, 4-inch and 6-inch pots. $6.00, S8.00 



and $15.00 per 100. 



Still have a few ounces 6t Orohe's Champion 



Strain high-grade Petunia seed at 26c per Trd. 



Pkt., $8.60 per ^e-oz., $5.60 per k-oz., $17.60 per oz. 



FRED GROHE CO. 



B. F. D. 4. Box 367. SANTA ROSA. CAL. 



thing novel. This concern took ex- 

 tra space for its Easter display of 

 plants and business was reported start- 

 ing off briskly. For the Hearst funeral 

 a number of handsome floral pieces 

 were made up by this firm, several rang- 

 ing in price from $50 to $150. 



The Francis Floral Co. obtained a 

 near-by store to accommodate the over- 

 flow of Easter stock from its establish- 

 ment, at the corner of Sutter and Powell 

 streets, and made a fine display in both 

 places. Several fine specimens of the 

 Japanese paper plant, the bougainviUea, 

 were offered by Mr. Francis, together 

 with a fine showing of rambler rose 

 plants, hydrangeas, Japanese azaleas 

 and quite a nice showing of Easter 

 lilies, considering the general shortage. 



Before Easter deliveries started, Pod- 

 esta & Baldocchi's store on Grant ave- 

 nue was a gorgeous sight, with a won- 

 derful array of rambler roses, hydran- 

 geas, rhododendrons, etc. One of the 

 finest rose arches, standing some ten feet 

 high, was sold within ten minutes after 

 reaching the store. 



The Art Floral Co. made several large 

 Easter church decorations, which, in ad- 



.Ai- 



